Market Overview

MobileCause Advances Its Reporting and Analytics To Optimize Donor Engagement

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Los Angeles, CA, Aug. 20, 2018 (GLOBE NEWSWIRE) -- MobileCause, a leading provider of online, mobile and event fundraising software for nonprofit organizations, today announced its significant advancements for donor reporting and campaign analytics. The MobileCause reporting engine makes fundraising easier for nonprofits  by providing analytical insights into the effectiveness of campaigns and the relative efficacy of various channels to reach donors, such as email, texting, and online. It enables fundraising professionals without data-crunching experience to make more informed decisions about campaign performance and where to direct future efforts.

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Tracking donor data is one of the most important aspects of fundraising campaigns, yet nonprofits have struggled to find the time and resources to analyze their data. With MobileCause, fundraisers can now demonstrate campaign ROI in an effortless manner with account, campaign, channel and form-level dashboards, as well as interact with easy-to-comprehend, visual data to gather the complete campaign picture.

"Our customers are always looking for ways to better engage their supporters," stated Ged Mackey, MobileCause Chief Technology Officer. "We now make it even easier for them to understand what resonates with their donors through digestible analytics that offer actionable insights; improving fundraising and engagement campaigns."

Setting up successful fundraising campaigns year-round can be time-consuming and expensive. Commemorating its 10-year anniversary this month, MobileCause has worked with more than ten thousand nonprofit organizations to simplify fundraising and donor engagement programs through its online and event fundraising platform. Coupled with insights and analytics, customers are raising more money than ever before, extending their relationships with donors and creating more memorable giving experiences.

To give your campaigns a boost with insights and analytics that drive fundraising results for your organization, visit https://www.mobilecause.com/donor-reporting/

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 About MobileCause, Inc.

MobileCause helps nonprofits attract more donors and inspire recurring donations with its online, mobile and event fundraising software and digital marketing services. Offering a full suite of solutions including online forms, fundraising events, crowdfunding and as low as 2.5% credit card processing with no additional transaction fees, the company is trusted by thousands of nonprofit organizations for helping them deliver engaging donor experiences. To learn more, visit mobilecause.com.

Kristal Bogle
MobileCause
424.313.5630
kristal@mobilecause.com

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