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SITO Partners with Ribbow Media for Theatrical Film Release Promotion Program

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JERSEY CITY, N.J., Aug. 14, 2018 (GLOBE NEWSWIRE) -- SITO Mobile, Ltd. (NASDAQ:SITO) ("SITO" or the "Company"), an insights-driven consumer behavior and location sciences company, announced today a partnership with Ribbow Media Group to deliver media to promote movies beginning in Q3 and Q4 of 2018.

The co-promotion agreement incorporates Ribbow's proprietary digital media process and SITO's location data and attribution capabilities to develop integrated media solutions to drive verified traffic into theaters for the movies. Ribbow specializes in movie promotions and has worked on blockbusters such as I Can Only Imagine and War Room. SITO has worked on films such as Case for Christ and Your Name the 9th-highest-grossing non-English film worldwide. 

"I couldn't be more excited to add SITO's world-leading location data and attribution technology and services to the reputation and results we've built after working on over 100 films in the last 6 years," said Ribbow Media Group's founder and CEO Ash Greyson. SITO CEO Tom Pallack added, "We're pleased to be working with Ribbow and their well-established capabilities and deep knowledge of the theatrical film business."

About SITO Mobile, Ltd.

SITO is a leading mobile data technology company that provides brands customized, data-driven solutions spanning strategic insights and media campaign delivery services. Through Consumer Behavior and Location Sciences™, SITO explores the consumer journey and presents powerful strategic knowledge assets and actionable insights for executives and strategic decision makers looking to understand and influence consumer behaviors.

Brands and agencies rely on SITO as a strategic partner for real-time understandings of customer movements, interests, actions, associations, and experiences, ultimately providing increased clarity for better business decisions. The Company is headquartered in Jersey City, New Jersey and its common stock is publicly traded on the NASDAQ Stock Market under the ticker symbol "SITO." For more information regarding SITO's science, technology and solutions spanning media and research, please visit www.sitomobile.com.

About Ribbow Media Group

Ribbow Media Group is a digital media and data services firm that combines science, art and empathy to deliver results for the entertainment industry. Known as Hollywood's secret weapon, Ribbow has redefined digital success for many premier studios. With dozens of films managed over the last 6 years, Ribbow has helped deliver more than $750 million in box office revenue. Understanding how algorithms interact with real human behavior gives Ribbow a true edge that redefines success at the box office.  For more information on a better approach to media to make your big idea a box office hit, contact Ash Greyson, hello@ribbowmediagroup.com.

Cautionary Statement Regarding Certain Forward-Looking Information  

This press release contains forward-looking statements. These statements are based on our management's beliefs and assumptions and on information currently available to our management. Forward-looking statements include statements concerning the following: SITO's plans and initiatives; our possible or assumed future results of operations; our ability to attract and retail customers; our ability to sell additional products and services to customers; our competitive position; our industry environment; and our potential growth opportunities. You should not place undue reliance on forward-looking statements, because they involve known and unknown risks, uncertainties and other factors, which are, in some cases, beyond our control and which could materially affect results. Factors that may cause actual results to differ materially from current expectations include, among other things, those listed under "Risk Factors" in our Annual Report on Form 10-K, for the year ended December 31, 2017, our Quarterly Report on Form 10-Q for the quarter ended March 31, 2018, and the reports we file with the Securities and Exchange Commission, or the SEC. Actual events or results may vary significantly from those implied or projected by the forward-looking statements due to these risk factors. No forward-looking statement is a guarantee of future performance. You should read our Annual Report on Form 10-K, our Quarterly Report on Form 10-Q and the documents that we reference in our Annual Report on Form 10-K, our Quarterly Report on Form 10-Q and have filed as exhibits thereto with the SEC, with the understanding that our actual future results and circumstances may be materially different from what we expect. Forward-looking statements are made based on management's beliefs, estimates and opinions on the date the statements are made and we undertake no obligation to update forward-looking statements if these beliefs, estimates and opinions or other circumstances should change, except as may be required by applicable law. Although we believe that the expectations reflected in the forward-looking statements are reasonable, we cannot guarantee future results, levels of activity, performance or achievements.

Contact:
Investor Relations
Rob Fink
Hayden IR
Phone: 646.415.8972
Email: SITO@haydenir.com

SITO Communications
Bruce H. Rogers
Head of Marketing and Communications
Phone: 917-783-8159
Email:bruce.rogers@sitomobile.com

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