Market Overview

InnerWorkings and KPMG Announce Strategic Alliance for Marketing Execution

Share:

InnerWorkings, Inc. (NASDAQ:INWK) a global leader in marketing
execution, and KPMG LLP, the U.S. audit, tax and advisory firm, today
announced an alliance to help clients create the most impact from their
marketing spend through technology and services designed to increase
efficiencies, improve consistency and drive savings.

"By combining KPMG's experience and deep understanding of their client's
business challenges with InnerWorkings' global marketing execution
capabilities, the two companies offer corporations a compelling value
proposition," said Oliver Kimberley, Senior Vice President, Client
Solutions for InnerWorkings. "We are excited about this alliance and
look forward to assisting KPMG drive greater value to their clients in
the months and years ahead."

"Today's marketing budgets are under pressure to perform more than ever
before, and marketing executives need transparency, innovation and a
technology-driven approach to maximize their ROI," said Pat Canning,
KPMG Chicago Managing Partner. "Our alliance can create meaningful cost
savings on marketing collateral, which significantly impacts our
clients' bottom line."

KPMG's Procurement Advisory group brings extensive experience in
controlling spend, developing strategies to manage suppliers, improving
efficiencies and identifying areas where technology will drive savings.
KPMG will evaluate current marketing spend and operating models against
industry-leading practices, build a roadmap to meet short-term business
objectives and assist clients in achieving their long-term
transformation goals.

InnerWorkings is the transformative global marketing partner for
ambitious companies, relentlessly driving value to help brands thrive.
It helps leading brands make data-driven decisions that streamline
processes, leverage buying at scale, lower costs, shorten time to market
and improve ROI.

For more information, visit www.kpmg.com/us/innerworkings.

About InnerWorkings

InnerWorkings, Inc. (NASDAQ:INWK) is the leading global marketing
execution firm serving Fortune 1000 brands across a wide range of
industries. As a comprehensive outsourced enterprise solution, the
Company leverages proprietary technology, an extensive supplier network
and deep domain expertise to streamline the production of branded
materials and retail experiences across geographies and formats.
InnerWorkings is headquartered in Chicago, IL and employs approximately
2,100 individuals to support global clients in the execution of
multi-faceted brand campaigns in every major market around the world.
InnerWorkings serves many industries, including: retail, financial
services, hospitality, consumer packaged goods, nonprofit, healthcare,
food & beverage, broadcasting & cable, automotive, and transportation.

About KPMG LLP

KPMG LLP is the independent U.S. member firm of KPMG International
Cooperative ("KPMG International"). KPMG International's independent
member firms have 197,000 professionals working in 154 countries. Some
or all of the services described herein may not be permissible for KPMG
audit clients and their affiliates or related entities. Learn more at www.kpmg.com/us
or follow us @KPMGUS_News.

View Comments and Join the Discussion!