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VIPKid Announces Strategic Partnership With World-Renowned Education Publisher Houghton Mifflin Harcourt


This week, global education company VIPKid announced a strategic
partnership with Houghton Mifflin Harcourt (HMH), one of the most
influential educational publishers in the world. Together, the companies
will utilize HMH's highly regarded reading and language arts curricula
to develop learning programs for VIPKid's platform, making VIPKid the
first online education company to acquire these rights from HMH in
China. Through this partnership, VIPKid becomes the exclusive partner
for three programs in China. Together, the companies will develop
targeted educational experiences for Chinese students. In addition,
VIPKid announced this week its Global Curriculum Development Plan
encompassing strategic alliances with over 20 educational institutions.

This press release features multimedia. View the full release here:

VIPKid CEO Cindy Mi and HMH SVP Samuel Bonfante at the signing ceremony on August 28, 2018 (Photo: B ...

VIPKid CEO Cindy Mi and HMH SVP Samuel Bonfante at the signing ceremony on August 28, 2018 (Photo: Business Wire)

As part of this cooperation, VIPKid will obtain the online tuition
rights to three major series of HMH award-winning curricula, including Journeys,
Escalate English, and Collections. Journeys is
currently used by 6.7 million primary school students in the United
States, while Collections is used widely in middle and high
school classrooms. VIPKid plans to launch its Super course based
on HMH's Journeys and Collections. Super, aimed at
ages 5-18, covers core competencies such as language development and
subject acquisition to enhance students' long-term ability to learn.

Since its founding in 1832, HMH's educational materials have reached
over 50 million students in more than 150 countries. HMH's Senior Vice
President of Global Markets Samuel Bonfante explained that HMH chose to
partner with VIPKid because of its leading position in the Chinese
market and global reach. "We believe that cooperation between VIPKid and
HMH will better meet the needs of students in China and around the world
and will lead to excellent learning outcomes. We're excited to partner
with such an innovative and mission-driven company."

VIPKid also announced its Global Curriculum Development Plan that
outlines VIPKid's goal to partner with over 20 leading educational
institutions in the next five years to create content that is both
global and local in nature for Chinese children. Regarding the
importance of curriculum development, VIPKid Founder and CEO Cindy Mi
said, "Our goal is to help break down cultural barriers and create
learning materials that will teach children to see themselves as global
citizens. Today we're excited to take a major step forward through our
partnership with Houghton Mifflin Harcourt, and we will continue to
partner with industry leaders to develop innovative curriculum so that
all children can find joy in learning."

About VIPKid

VIPKid is a global education technology company that connects children
with the world's best teachers for real-time online English immersion
learning. VIPKid's mission is to inspire and empower every child for the
future. VIPKid believes that education is not one-size-fits-all, rather
all students are unique and the world is within their reach when
connected with great teachers capable of personalizing learning and
sparking curiosity.

Founded in 2013 and formally launched in 2014, VIPKid has become China's
market-leading online education startup, attracting investment from
Tencent, Sequoia Capital, Yunfeng Capital, Coatue Management, Matrix
Partners, Sinovation Ventures, Learn Capital, Northern Light VC, Bryant
Stibel, among others. The VIPKid platform currently connects over
500,000 paying students with over 60,000 teachers in the US and Canada.

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