Market Overview

GreyOrange Expands Its Global Footprint, Opens U.S. Headquarters in Atlanta


The AI-powered robotics company welcomes Chris Barber as Regional
CEO, North America

the global leader in AI-powered robotics systems for flexible automation
in distribution and fulfillment centers, is establishing its U.S.
headquarters in Atlanta, Georgia. To better serve local customers and
meet market demands, the company has announced 50 new open positions
across various departments. In its first client site in the U.S.,
GreyOrange will deploy 740 robots in Atlanta and create several thousand
jobs across this and other initial client sites. To further support its
growth, GreyOrange has started setting up its local manufacturing
facility in the U.S. which will be completed in 2019. In the next three
years, the facility plans to manufacture and deploy an additional 20,000
robots in the U.S.

This press release features multimedia. View the full release here:

GreyOrange intelligent robotics systems deliver flexible, cost-effective supply chains to expedite d ...

GreyOrange intelligent robotics systems deliver flexible, cost-effective supply chains to expedite distribution and fulfillment processes.

The company has been recognized as one of the world's Top
50 Robotics Companies
every year since 2016, and the co-founders
have been acknowledged as top 35 global innovators by MIT Technology
Review. GreyOrange is also opening a research and development (R&D)
center in Boston, Massachusetts, to further expand its technology
development capability and propel innovation in robotics logistics.
GreyOrange plans to build a team of more than 60 engineers for R&D in
AI, human-machine interface (HMI), machine vision and data intelligence,
adding to the current global team of 250 R&D engineers. GreyOrange
selected Atlanta and Boston for their respective reputations for
excellence in supply chain and emerging tech.

With the robotics segment of the materials handling equipment market
expected to reach over $20
by 2024, the U.S. is ripe for robotics innovation. To drive
GreyOrange's rapid growth in this market, GreyOrange recently hired
Chris Barber to lead as Regional CEO, North America. Barber joins from
Honeywell Intelligrated where he served as Vice President, Southern
Operations. He was a key member of the senior management of
Intelligrated, a leader in supply chain and warehouse automation
solutions before its acquisition by Honeywell in 2016. In his new role,
Barber will oversee GreyOrange's expansion starting with the U.S.,
bringing supply chain innovation and streamlined solutions powered by AI
to e-commerce, retail and logistics customers.

"GreyOrange is the world's largest supply chain robotics company and the
global leader of robotics technology for operating flexible automated
warehouses," said Samay Kohli, CEO & Co-Founder at GreyOrange. "With our
expansion into the United States and Chris Barber as our Regional CEO,
we will transform warehouse processes and efficiency and enhance
employee engagement and retention, bringing it on par with tech jobs.
Embracing robots, who work hand-in-hand with humans, enables our
customers to boost overall productivity, minimize inventory waste,
increase consumer choice and improve their company's bottom line. We
strongly believe in preparing our customers for the future so that they
focus on what they do best, without sacrificing their unique strengths."

"Having built my career in the industry, I see a massive opportunity in
the U.S. to make robots widespread in the workplace; to increase worker
safety and allow humans to do more meaningful work with support from
their robot companions," said Barber. "I'm excited to join GreyOrange to
fuel the robotic revolution in the supply chain industry."

The company's intent is to expedite and automate the delivery process
from warehouse to customer by reducing 10-15% of supply chain inventory
in transit. With less excess inventory, companies can run their supply
chain more efficiently. With customer sites located across the globe in
Japan, India, APAC, Europe, Latin America and the U.S., GreyOrange
serves e-commerce, retail, consumer electronics, fashion, third-party
logistics, fast-moving consumer goods, apparel and industrial tools
companies. For one client
in Japan, the company saw a 15% increase in warehouse storage efficiency
and a 4x increase in throughput from the same warehouse. Another client
in Latin America was able to fulfill 50% more orders while significantly
reducing operational expenses.

GreyOrange is the global leader in creating flexible, cost-effective
supply chains. With a combination of flexible robotics automation, the
power of AI and exceptional customer service, it provides solutions that
optimize the supply chain and expedite distribution and fulfillment
processes. With the Butler™,
an autonomous robot that uses goods-to-person technology for inventory
storage, replenishment and order picking, and the Butler
™, an automated picking system that can pick, process,
consolidate and prepare orders, these intelligent robots work in tandem
with employees to create a seamless warehouse experience. The portfolio
of GreyOrange solutions is powered by GreyMatter™,
the software platform that uses AI algorithms and machine learning to
optimize path planning, maximize storage, streamline zoning, improve
space utilization and accelerate order fulfillment.

Founded in 2011, GreyOrange currently has offices in Singapore, India,
Japan, Germany, and the U.S.

For more information, contact GreyOrange at

About GreyOrange

GreyOrange is a multinational technology company that designs,
manufactures and deploys advanced robotics systems for automation in
warehouses, distribution and fulfillment centers. Through the use of
flexible automation, the power of AI and exceptional customer service,
we work closely with businesses to recognize their needs, optimize the
supply chain and enhance process efficiency. As we prepare businesses
for the future, our customers can focus on what they do best: create,
sell and innovate. We help our customers evolve their business, without
sacrificing what makes it unique. Founded in 2011, GreyOrange is
headquartered in Singapore with offices in India, Japan, Germany and
USA, and two state-of-the-art research and development centers in USA
and India. To know more, visit

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