Market Overview

The Brats Are Back at Wienerschnitzel


Oktoberfest's beloved Grilled Bratwurst Sausages return to the
world's largest hot dog chain Sept. 10 through Oct. 28

For Wienerschnitzel®
fans, the agonizing, year-long wait for the brats is over! The
world's largest hot dog chain is once again serving its beloved
bratwurst sausages as the star of Oktoberfest, Sept. 10 through
Oct. 28 at participating Wienerschnitzel restaurants nationwide.

One of Wienerschnitzel's most popular celebrations of the year, the
limited-time promotion offers hot dog lovers a localized version of the
iconic German folk festival started in 1810. Customers can enjoy a
Wienerschnitzel Grilled Bratwurst Sausage on a traditional warm bun and
topped with mustard and kraut or mustard and grilled onions.

"For those of us at Wienerschnitzel, Oktoberfest is the best holiday of
the year. So we are inviting everyone to celebrate Oktoberfest the
Wienerschnitzel way with our one-of-a-kind Bratwurst," said Doug
Koegeboehn, Wienerschnitzel's chief marketing officer. "Everyone here is
excited because it's the only time of year we get to eat these delicious
Brats, too."

The brats are available through Oct. 28 only at 333 locally owned
Wienerschnitzel restaurants in 11 states. To find the location nearest
you, visit

About Wienerschnitzel

Founded by John Galardi in 1961 with a single hot dog stand in
Wilmington, Calif., Wienerschnitzel (
is one of the real pioneers of the quick-service food industry. The
World's Largest Hot Dog Chain now serves more than 120 million hot dogs
annually – and fueled by a mission of "Serving Food to Serve Others,"
also gives back a percentage of profits to its charitable partners.
Based in Irvine, Calif., Wienerschnitzel operates or franchises 333
restaurants in 11 states. It is part of the Galardi Group, which is also
the parent company of Hamburger
and Tastee-Freez

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