Market Overview

Sleep Number Commits to Improving 1 Million Children's Lives by 2025


Sleep Number to help future generations achieve life-changing sleep

Sleep Number Corporation (SNBR) announces a social impact commitment: To
improve the overall well-being of one million youth through better sleep
by 2025.

This press release features multimedia. View the full release here:

Sleep Number's committed to improve the overall well-being of one million youth through better sleep ...

Sleep Number's committed to improve the overall well-being of one million youth through better sleep by 2025. (Graphic: Sleep Number Corporation)

"Sleep Number's mission is to improve lives by individualizing sleep
experiences. We are excited to help over one million young people
achieve life-changing sleep through our products and sleep expertise,"
said Shelly Ibach, president and CEO of Sleep Number. "We believe
helping future generations achieve quality sleep can and will change the
world. Excellent sleep is essential to a healthier and happier society,
strengthening our connections with one another, and expanding the
frontier of what's possible."

Sleep Number's three focus areas for improving youths' sleep are:

  • Research and data: Working directly with youth to understand
    their sleep habits and leveraging Sleep Number's sleep insights, plus
    their algorithm and biometric database, to inform how to achieve
    high-quality sleep.
  • Training and advocacy: Turning understanding into action by
    partnering with youth, parents, educators and other organizations
    focused on youth well-being.
  • Product donations: Making better sleep a reality for youth.

Sleep Number is partnering with leading national organizations focused
on youth health and wellness initiatives to achieve their commitment.
For example, Sleep Number will bring the sleep element to the exercise,
nutrition and support programs of GENYOUth,
for a Healthier Generation
and Good360.

"We share Sleep Number's dedication and commitment to improving the
health and well-being of our nation's youth," said Alexis Glick,
GENYOUth Chief Executive Officer. "We are excited to be partnering with
Sleep Number to better understand the sleep behaviors of today's
students and to gain insights into any barriers that could impact their
achievement of a healthy sleep regimen, which is essential to their
ability to be healthy, high-achieving youth."

"For more than a decade, the Alliance for a Healthier Generation has
helped thousands of schools nationwide ensure their kids are eating
better and moving more," said Howell Wechsler, Healthier Generation's
chief executive officer. "Together with Sleep Number, we can now help
students achieve better quality sleep, which, as research has shown,
positively impacts their overall health, well-being, and academic

"Sleep Number recently improved the lives of families affected by
Hurricane Harvey partnering with Good360 to donate one million dollars
of Sleep Number® beds and bedding. The long-term recovery
period after a natural disaster is often overlooked," said Howard
Sherman, Good360 chief executive officer. "Sleep Number's donation of
new beds provided survivors with much needed quality sleep and a sense
of renewed possibility."

For more information on how Sleep Number is improving the lives of youth
through better sleep, visit the social
page on Sleep Number's newsroom.

About Sleep Number Corporation
As the leader in sleep
innovation, Sleep Number Corporation delivers the best quality sleep
through effortless, adjustable comfort and biometric sleep tracking.
Sleep Number's proprietary SleepIQ® technology platform – one
of the most comprehensive databases of biometric consumer sleep data –
is proving the connection between sleep and well-being. With
breakthrough innovations such as the revolutionary Sleep Number 360®
smart bed, Sleep Number is redefining the future of sleep and shaping
the future of health and wellness. To experience better quality sleep,
visit one of the over 560 Sleep Number® stores located in all
50 states or
For additional information, visit our newsroom
and investor
relations site

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