Market Overview

Rocketrip Names Shawn Zimmerman as Strategic Advisor


Former Kellogg's Human Resources Executive Joins Leading Employee
Empowerment & Rewards Platform

the leading employee engagement platform for business travel, announces
Shawn Zimmerman as the company's newest strategic advisor. The
appointment will help advance Rocketrip's growth strategy of partnering
with Fortune 500 companies to improve company cultures, reward
employees, and implement innovative ways to save money.

Zimmerman joins Rocketrip's Board of Advisors with more than 20 years of
experience building talented teams through unique benefits solutions and
employee-centric values. As an advisor to Rocketrip, Zimmerman will work
directly with Rocketrip's executive leadership team to further their
mission of improving company cultures by supporting and empowering

Rocketrip is used by today's forward-thinking organizations looking to
create cultures of empowerment and recognition. When travelers book
upcoming trips, they receive a customized budget and if they choose
cost-effective travel options, they keep a portion of the savings.
Rocketrip is designed to function within a company's existing travel
program, integrating seamlessly with travel management companies, online
booking tools, and expense management platforms to enable a seamless
workflow from booking trips to redeeming rewards.

"Prioritizing employee satisfaction is vital to a company's success and
is the cornerstone of what we do at Rocketrip," said Dan Ruch, Rocketrip
CEO. "Thanks to Shawn's vision, we've enabled Kellogg's to significantly
reduce travel expenses and also help keep employees happy. We've known
him for a long time and it's an honor to welcome him to the Rocketrip

"Rocketrip understands the needs of today's businesses. Dan and the team
are completely rethinking the employee-employer relationship and some of
the world's most innovative companies are already taking notice," said
Zimmerman. "HR departments are looking for creative ways to not only
provide unique benefits but to also create a more inclusive and flexible
culture. Rocketrip achieves both of those goals in a push button

Zimmerman previously served as Vice President, Human Resources for
Kellogg North America where he implemented Rocketrip in order to attract
and retain top talent while also significantly reducing company travel
costs. Before joining Kellogg's, Zimmerman served in senior Human
Resources roles at CDI Corporation, The Hershey Company, and
Bristol-Myers Squibb Company.


Rocketrip helps build great company cultures by inspiring and rewarding
employees for making extraordinary decisions when they travel for
business. The company surrounds best-in-class enterprise travel programs
with a positive vibe: employees are in control and empowered to make
decisions that are best for them and companies start saving serious cash
while engaging employees in a whole new way. Clients include ServiceNow,
Feld Entertainment, and Twitter.

Founded in 2013 and headquartered in New York City, Rocketrip's
investors include Bessemer Venture Partners, Canaan Partners, Genacast
Ventures, GV, and Y Combinator. For more information, visit

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