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U.S. Cellular Calls for Nominations for the Most Valuable Coach

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The National Wireless Carrier Teams Up with Green Bay Packers Wide
Receiver Randall Cobb to Honor Coaches

Today, U.S. Cellular's Most Valuable Coach program returns for its third
year to honor current coaches of K-12 school-affiliated sports teams who
connect to the good in all of us by inspiring their players through true
leadership and community involvement. At the end of the program, the
final three winning coaches will receive a donation of $50,000, $20,000
and $10,000, respectively, to help their school. The first place coach
will also be awarded with a Samsung tech prize package, valued at
$30,000, for their school.

Beginning today until 11:59 a.m. CT on Sept. 10, people can visit TheMostValuableCoach.com
to nominate their favorite current coach of K-12 school-affiliated
sports teams, who has made a profound impact on them or their team,
school or community.

"At U.S. Cellular, we know that coaches do more than just coach – they
connect to the good in all of us, by motivating their athletes in
unexpected ways," said Grant Leech, vice president of brand marketing at
U.S. Cellular. "We are a company that strives to be a part of the
markets we serve, and we look forward to hearing inspirational coaching
stories from our friends, neighbors and local sports fans."

U.S. Cellular is teaming up with Green Bay Packers wide receiver,
Randall Cobb, to help identify the Most Valuable Coach. Along with
online voting from fans, Cobb will be part of a panel of judges who will
help choose the three winning coaches based on leadership qualities and
the positive impact they have on their community, school and players.

"I am fortunate to have worked with great coaches who have had a
significant influence on both my professional and personal life," said
Cobb. "Coaches have the unique opportunity to motivate their players to
excel as leaders both in the game and in their city. I'm looking forward
to recognizing these men and women who are making a difference."

Following the nomination period, U.S. Cellular will evaluate each
nominee based on the positive impact they have had on their players,
school and city, as well as their leadership qualities. The Top 50
coaches will be announced on Sept. 18 at noon CT, which marks the
beginning of public voting to help select the Final 15 coaches, ending
at 11:59 a.m. CT on Oct. 8. U.S. Cellular will award the school of each
Final 15 coach with a $5,000 donation and will celebrate with them at a
local event at the school. A short video sharing each coach's story will
also be posted on TheMostValuableCoach.com.

Public voting to help determine the final three winning coaches begins
at noon CT on Oct. 11 and runs until 11:59 a.m. CT on Nov. 13. The
winning coaches will be announced on Nov. 20.

For more information, eligibility and to view the official program
rules, please visit TheMostValuableCoach.com.

About U.S. Cellular

U.S. Cellular is the fifth-largest full-service wireless carrier in the
United States, providing national network coverage and industry-leading
innovations designed to elevate the customer experience. The
Chicago-based carrier offers coverage where the other carriers don't and
a wide range of communication services that enhance consumers' lives,
increase the competitiveness of local businesses and improve the
efficiency of government operations. For the fifth time in a row, U.S.
Cellular has the Highest Wireless Network Quality Performance, according
to J.D. Power's twice-annual U.S. Wireless Network Quality Performance
Study, and 99 percent of customers have access to 4G LTE speeds. To
learn more about U.S. Cellular, visit one of its retail stores or www.uscellular.com.
To get the latest news, promos and videos, connect with U.S. Cellular on
Facebook.com/uscellular, Twitter.com/uscellular and
YouTube.com/uscellularcorp.

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