Market Overview

Riddell Introduces NFL Chrome Alternate Helmet Collection


New Chrome Helmet Designs Available Nationwide through Riddell and
Key Retailers

Riddell, the leader in football innovation, launched a new line of NFL
licensed collectible helmets, the Chrome Alternate Collection, which is
its latest series of officially licensed alternate helmet designs. The
Chrome Alternate Collection is now available through Riddell and key
retailers nationwide.

This press release features multimedia. View the full release here:

Riddell introduces NFL Chrome Alternate Helmet Collection. (Graphic: Business Wire)

Riddell introduces NFL Chrome Alternate Helmet Collection. (Graphic: Business Wire)

The Chrome Alternate Collection consists of all 32 NFL team helmets in
recognizable, but eye-catching designs. Shells and facemasks stay true
to the standard colors of the respective teams, but through a process
called vacuum metallization the helmets acquire their chrome flash.
Decals and striping remain the same as their current team designs. This
special style is available in full size Riddell Speed Authentic and
Riddell Speed Replica helmets, and in Riddell Speed Mini helmets.
Designed with NFL fans and collectors in mind, the dramatic, highly
reflective Chrome Alternate helmets will add a unique look to any

"If you are a dedicated collector or just looking to add a vibrant piece
to your memorabilia collection, the Chrome Alternate Collection is sure
to catch the attention of football and non-football fans alike," said
Michael Oller, Riddell's Vice President of Consumer Products and
Business Development. "These helmets' unmistakable chrome finish become
the focal point of any display and provide fans a cool new way to show
off their team pride."

Riddell is proud to serve as the NFL's exclusive licensee for
collectible football helmets. Prior to the Chrome Alternate Collection,
Riddell and the NFL collaborated on other Alternate helmets including
Blaze (2017) and Ice (2016).

About Riddell: Riddell
is a premier designer and developer of football helmets, protective
sports equipment, head impact monitoring technologies, apparel and
related accessories. A recognized leader in helmet technology and
innovation, Riddell is the leading manufacturer of football helmets and
shoulder pads, and a top provider of reconditioning services (cleaning,
repairing, repainting and recertifying existing equipment). For more
information, visit our website at,
like the Riddell Facebook page,
or follow Riddell on Instagram
and Twitter

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