Market Overview

Thryv℠ Small Business Software Partners with Amazon's Alexa to Bring Voice-Activated Location Services to America's Small Businesses


Thryv℠, the leading small business management software, announced today
a partnership with Amazon's Alexa via a deep integration with Yext. This
integration allows America's small businesses to appear in voice search
on the leading voice-activated platform, Alexa.

"Small businesses across America can now update their business
information on their smartphone and have that information found by
consumers searching with their voice on Amazon's Alexa," said Gordon
Henry, Chief Marketing Officer at DexYP, which owns and operates Thryv.
"Thryv helps small businesses to compete more effectively because
consumers using Alexa will know where, when, and how to find them."

In the past, consumers often found local business information on the
Internet, such as business hours of operation for scheduling
appointments, to be wrong or out of date, because updating information
was difficult for business owners. Thryv simplifies this task, enabling
small business owners to update their information via their smartphone,
and that information will now be searchable via voice on Alexa.

"We are thrilled that Thryv has now voice-enabled small businesses on
Alexa," said Howard Lerman, CEO of Yext, which recently announced a
global integration with Amazon. "Thryv, via Yext and Alexa, will enable
consumers to get the most up-to-date facts about businesses—locations,
contact information, hours of operation, and more—straight from the
source: the business itself."

"All the basic behaviors within Thryv are now extended to an additional
platform, Alexa, requiring no additional work for these small business
owners," added DexYP's Henry. "This partnership allows our over 50,000
Thryv clients to have their business information to be found quickly and
accurately on the largest and fastest-growing voice search platform."

Henry added, "We found in the past that many small businesses were
unsure how to accomplish these tasks. Thryv continues to innovate and
deliver powerful tools like this—at no additional cost—helping our users
eliminate cumbersome business tasks and operate their business more

About DexYP

DexYP™ provides small business software and marketing services to more
than 500,000 local businesses across America that enable them to compete
and win in today's on-demand economy. We provide the digital tools and
management sophistication that big businesses utilize, arming local
businesses with the deep resources they need to survive and thrive. Our
flagship product—Thryv℠—provides small business owners with an
all-in-one software that allows them to modernize essential business
functions performed manually in the past, or never performed. These
include building a digital customer list, communicating with customers
via email and text, updating business listings across the internet,
accepting appointments, sending notifications and reminders, managing
ratings and reviews, generating estimates and invoices, processing
payments, and issuing invoices and coupons.

DexYP also provides consumer services through our market-leading search,
display and social products—and connects local businesses to the over 50
million monthly visitors of®,® and search portals; and local print directories The Real
Yellow Pages®. For more information about the company, visit

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