Market Overview

Gravity and Microsoft Forge Strategic Partnership to Digitize Supply Chains


Gravity Supply Chain launches partnership with Microsoft to
accelerate the digital transformation of the supply chain for retailers
and manufacturers through its SaaS solutions

Gravity Supply Chain today announced a partnership with Microsoft
enabling it to accelerate the delivery of its Software-as-a-Service
(SaaS) solutions. Gravity provides organizations with real-time,
end-to-end visibility of the supply chain. Its software also provides
predictive insights, prescriptive actions and automated decision support
across a company's global sourcing, supply chain and logistics networks.
Gravity will leverage Microsoft's Azure cloud platform to continue the
deployment of market-leading, differentiated SaaS solutions for its
customers at a faster pace.

This press release features multimedia. View the full release here:

"Our software supports the digitization of the supply chain of some of
the world's leading companies, allowing them to capitalize on revenue
opportunities and increase customer engagement," said Graham Parker, Chief
Executive Officer, Gravity Supply Chain
. "Our partnership with
Microsoft complements our mission to inspire today's supply chains as
the world moves into the digital economy age."

Microsoft are equally keen about the opportunities the partnership
provides, with Gerald Leo, Director, Commercial Partners and Small
Medium Enterprises Group, Microsoft
Singapore, saying,
"Microsoft Azure powers high levels of organizational efficiency and
facilitates data-driven decision making. This makes Azure the perfect
platform to deploy Gravity's innovative SaaS supply chain solutions,
which will help customers digitally transform their supply chains and
thus benefit from greater productivity and smarter decisions."

Gerald also states, "The partnership between Gravity and Microsoft will
allow Gravity to adopt Microsoft's intelligent cloud platform and merge
it with their supply chain expertise to deliver state of the art systems
built for the future."

Pratima Amonkar – Regional Director - APAC, Microsoft, adds that,
"Globally, companies are aiming to discover new ways to work more
efficiently and provide greater value to their customers. A digitally
transformed supply chain is a key competitive differentiator that will
enable businesses to achieve these aims. The partnership between Gravity
and Microsoft will bring the best of Azure – an intelligent and trusted
cloud, to build supply chain systems of the future."

Gravity is a Co-Sell Ready Partner

The partnership will also see Gravity and Microsoft join forces on
marketing, industry and thought-leadership events, as well as co-sell
Gravity's SaaS solutions to retailers and manufacturers. Gravity's
customers and community partners will moreover be able to utilize the
Microsoft global partner network.

Gravity's new Product Lifecycle Management software (PLM), Source, is
available on Azure

  • Source enables retailers to reduce speed-to-market and deliver quality
    products at the right time for the right price.
  • Source can be used individually or combined with Gravity's Purchase
    Order Management (POM) SaaS solution for end-to-end visibility and
    control of the entire supply chain. Click
    here to schedule a Source demo
    with Gravity.

Additional Resources

About Gravity Supply Chain

Gravity Supply Chain, voted one of the 10 Most Innovative SCM Solution
Providers in 2018, provides managers with real-time visibility over
their global end-to-end supply chains so they can be more effective in
reducing costs and identifying issues that will impact customer service
levels. Gravity accelerates and streamlines the collection, analysis,
and sharing of real-time data to improve collaboration and
decision-making among all supply chain partners anytime, anywhere.

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