Market Overview

Alorica Drives Its Next Phase of Growth and Innovation with Expansion of Leadership Team


New Leaders Assume the Roles of Chief Operating Officer, Chief
Financial Officer, Chief Information Officer, and Chief Transformation

, the world's leading platform for all customer interactions,
announced today that it is advancing the company's growth and innovation
strategy with the addition of four senior executives to its leadership
team. Alorica welcomes Greg Haller as Chief Operating Officer, KJ Tjon
as Chief Financial Officer, Steve Phillips as Chief Information Officer,
and Bhaskar Menon as Chief Transformation Officer. By adding top talent,
Alorica will enhance its focus on client delivery, operational
excellence, and technology innovation. These new leaders, in addition to
current executives Tania King, Chief Employee Experience and Legal
Officer, and Chris Crowley, Chief Commercial Officer, will report
directly to Andy Lee, Chairman and CEO.

"We're at a pivotal point in our journey as we're being challenged now
more than ever to think differently," stated Andy Lee, Chairman and CEO
of Alorica. "The industry is changing, customer interests are evolving,
and even the needs of our workforce are different from when we started
nearly 20 years ago. It's an exciting time for Alorica as we continue to
re-engineer ourselves to get ahead of the trends and develop innovative
solutions to engage customers. At the same time, we remain focused on
meeting the unique needs of each of our clients while fostering a
rewarding, challenging, and inclusive culture for the 100,000 employees
who make our work possible."

This stage of talent transformation is a key part of Alorica's strategy
to continue to exceed the expectations of its clients, customers, and
employees. With support from its Board of Directors and through a
reputable search firm, Alorica took on a different approach to identify
and vet candidates for these roles, seeking out creative-thinking,
experienced leaders with a diverse background leading numerous global
and large-scale companies in varied industries. These individuals will
take Alorica to the next level with increasing speed and diversity as
the company places an even greater focus on continuing to elevate its
business and technology strategies.

As Alorica's Chief Operating Officer, Greg Haller oversees several of
the company's functional areas, including: Operations, Client Solutions,
Global Business Services, and Marketing Communications, with the
objective of driving the business forward even more efficiently and
effectively with his operational acumen. Prior to joining Alorica,
Haller was with the telecommunications giant Verizon Wireless for 29
years, where he served in various senior leadership roles, such as
President of the Western Area as well as President of Enterprise and
Government Markets. Through his longstanding tenure at Verizon, he led
Operations, Sales, Marketing, and Advanced Solutions as well as Consumer
Product Portfolio and Pricing.

Replacing newly retired Chief Financial Officer Cindy Fiorillo, KJ Tjon
is stepping into this role leading Global Corporate Finance. With
expertise in Finance, Operations, and Technology, as well as experience
in Europe, Asia, and the U.S., Tjon will build upon Alorica's current
foundation and execute the next phase of the business strategy, while
ensuring solid alignment with financial goals and commitments. Tjon
comes to Alorica with over 20 years of demonstrated experience in
numerous industries as both CFO and COO of public and large-scale
private organizations in Telecommunications, Logistics, Information
Technology, and Manufacturing. Previously, she was COO and President at
Scientific Games, where she oversaw P&L for divisions worth
approximately $2.4 billion, and served as the CFO and EVP at EPIQ

Steve Phillips is responsible for prioritizing Alorica's business needs
from an IT perspective and enhancing operational excellence as Chief
Information Officer. As Alorica continues to create and improve
technological innovations to produce greater business value for
customers, his robust global IT leadership background spanning 25 years
brings tremendous experience to the table in customer-focused IT
strategy, digital transformation, cloud computing, and
cybersecurity. Phillips, who has led IT organizations for large and
complex technology-driven enterprises, was most recently the CIO of
Avnet, Inc., a $17 billion Fortune 500 global company — one of the
world's largest technology distributors — and was previously CIO at
Memec and at Gateway Computers. In 2015, he was inducted into the CIO
Hall of Fame for his contributions to business-centered transformation
and innovation.

Filling a new role within the organization as Chief Transformation
Officer, Bhaskar Menon is responsible for creating and delivering a new
digital-forward platform at Alorica, utilizing intelligent automation,
emerging technologies, and process optimization to drive a trifecta for
clients — significant enhancement in efficiency and productivity, cost
reduction, and a compelling customer experience. Menon has more than 30
years of experience at global multinational companies like
Citibank-Citicorp, Merrill Lynch, MphasiS Corp., and e4e Inc., and has
worked around the world in the U.S., Europe, the Middle East, Asia. and
Latin America. His experience includes international private banking,
asset management and capital markets, internet technologies and
electronic distribution platforms, IT, and BPOs as well as the private
equity and venture capital industries.

"As we continue to manage and maximize the business we have at hand, and
identify and secure new opportunities, I'm extremely pleased to have
Greg, KJ, Steve, and Bhaskar join our team," said Lee. "With deep
expertise in their respective fields as well as proven track records in
a wide range of industries and with reputable companies, I believe they
are the perfect complement to Alorica's strong leadership team and will
play an important role in shaping our future. I'm excited for what's to

About Alorica

At Alorica, we only do one thing — we make lives better. How? As the
world's leading platform for all customer interactions, we create
insanely great experiences for customers fueled by innovative
technology, advanced data analytics, and CX intelligence. Utilizing
insights from more than 600 million consumer interactions curated
annually, Alorica is a systems integrator of choice to 25 of the Fortune
50 healthcare companies, six of the 10 largest financial institutions,
four of the five largest telecommunications companies, and five of the
largest retail companies. We call the OC home, headquartered in Irvine,
Calif., with more than 100,000 employees in approximately 130 locations
across 15 countries and 11 time zones around the globe. To learn more,

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