Market Overview

KeyMe Continues to Recruit New Talent within the Executive Ranks: Jessy Steeg Joins at the New VP of Marketing


Leader in total access and key management solutions continues to
recruit new talent within its executive ranks and builds out marketing,
analytics, finance and client services functions

the leading resource for total access and key management that is
fundamentally changing the way millions of people make and manage their
keys, announced today that Jessy Steeg has joined the company as the new
Vice President of Marketing. In this newly created role, Steeg will be
in charge of merchandising, partnership, SEO, SEM, retail marketing,
CRM, PR and branding. She will report directly to Jessica Harley, Chief
Customer Officer (CCO).

Steeg is a seasoned marketing professional who has overseen e-commerce,
SEM, SEO, promotions, merchandising and branding, with a focus on
growth, impact and ROI, for a number of global brands, such as Adidas,
Reebok and Gilt Groupe. Most recently, she served as senior director of
e-commerce for Adidas in Japan. In this role, she was responsible for
e-commerce for both the Adidas and Reebok brands, which included
defining and executing on the company's overall strategic vision and
driving business profitability in the region. During her tenure, she saw
a 30+ percent year-over-year increase in revenue and 5+ percent
year-over-year increase in profitability.

Prior to this position, Steeg served as the digital director at Japan
Europe Trading Co., LTD., where she launched b2b and b2c e-commerce
platforms for specialty Italian food and wine merchandise. Before that,
she was a marketing director for Gilt Groupe Japan. Steeg began her
career at L'Oréal. as a product merchandiser. She also sits on the
advisory board of GNC (General Nutrition Centers) Japan K.K., where she
provides guidance and makes business and operations recommendations to
the company's board of directors.

Today's announcement comes on the heels of a number of recent hires and
board announcements made by KeyMe. In May, Jimmy Abbott and Adam McCann
joined the company as Chief Financial Officer (CFO) and Director of
Analytics, respectively, and industry veteran James Moorhead, Chief
Operating Officer (COO) of Metromile, joined KeyMe's board of directors
in June. These senior-level hires reflect KeyMe's continued growth and
expansion. The business grew by over 300 percent in 2017 and is on track
to more than triple in 2018, as it scales to become the most trusted
brand in the key management industry.

"Jessy possesses a deep knowledge of digital and traditional marketing
as well as expertise in retail and e-commerce practices," said Jessica
Harley, KeyMe's CCO. "I have been impressed with her collaborative,
results-oriented approach. It's a pleasure to have her join KeMe's
management team, where her business acumen, focus on ROI and experience
working across global brands will prove invaluable as KeyMe continues to
grow and innovate across different markets."

About KeyMe

Founded in 2012, KeyMe is fundamentally transforming key management
solutions and access services for consumers and businesses. KeyMe smart
kiosks are deployed in over 1,700 locations across leading retailers,
including (alphabetically): Acme, Albertsons, Bed Bath & Beyond,
Dillons, Foodtown, Foodmaxx, Frys, Giant Eagle, Harmon Face Values,
Kmart, Kroger, Mall of America, Randalls, Rite Aid, Safeway, Save a Lot,
Sears, Tom Thumb, Vons, and 7-Eleven, among others.

KeyMe kiosks are the first and only kiosk with the ability to duplicate
the majority of vehicle and RFID keys on the market. The smart kiosks
copy keys in under 30 seconds, at a rate that is 10x more accurate than
industry averages, as well as offer free iOS and Android
mobile applications that enable customers to safely scan and save a
digital copy of their key so that they have access to their keys when
and where they need them.

View Comments and Join the Discussion!