Market Overview

North American OTT TV & Video Forecasts 2018-2023 - The Number of SVOD Subscriptions in the US Will Reach 208 Million by 2023 -


The "North
America OTT TV & Video Forecasts"
report has been added to's

The number of SVOD subscriptions in the US will climb from 132 million
in 2017 (111.5% of TV households) to 208 million in 2023 (173% of TV

The report's SVOD subscriber forecasts are gross. Many homes pay for
more than one SVOD service. We believe that this proportion will rise as
more platforms establish themselves.

The North America OTT TV & Video Forecasts report estimates that 73.5%
of TV households (88.5 million) will subscribe to at least one SVOD
platform by 2023. The average SVOD household will pay for 2.35 SVOD

This compares to 55% of TV households (65.1 million) TV households
subscribing to at least one SVOD platform by end-2017. The average SVOD
sub paid for 2.03 SVOD platforms by end-2017.

The report comes in three parts:

  • Outlook: Subscriber forecasts and bullet points for Canada and the US
    in a visually-appealing 13-page PDF document;
  • Excel workbook covering each year from 2010 to 2023 by household
    penetration, by SVOD subscribers and by OTT revenues for movies and TV
    episodes. As well as summary tables by country and by platform;
  • Insight: Detailed country-by-country analysis in a 25-page PDF

Companies Featured

  • Alt TV
  • Amazon Prime
  • Bell Media
  • Cackle
  • CBC
  • CBS All Access
  • City Video
  • CraveTV
  • Disney
  • Fibe
  • Global TV
  • Hayu
  • HBO Now
  • Illico
  • Lionsgate
  • MGM
  • NBC Universal
  • Netflix
  • Shomi
  • Sony Pictures
  • Sportsnet Now
  • Videotron
  • Warner Bros.

For more information about this report visit

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