Market Overview

MSPs Increasingly Select Barkly for Endpoint Protection

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Frustrated with legacy antivirus, MSPs are turning to Barkly's
powerful protection with simple management and proven ROI over 600%

Barkly,
the company advancing endpoint security by combining the strongest,
smartest protection with the simplest management, today announced a
significant increase in the number of MSPs replacing or augmenting their
legacy antivirus solutions with Barkly Endpoint Protection. With 54%
of organizations protected
by an antivirus having suffered an attack
last year, MSPs are turning to Barkly to close this critical protection
gap for their customers.

"Today's attack landscape has evolved and our clients need strong
protection against fileless and zero day attacks. We selected Barkly
because it stops attacks that get past other solutions, deploys in
minutes without policies or configuration, and requires zero security
resources," said Paul Sponcia, CEO, The IT Company.

A recent comprehensive study commissioned by Barkly and conducted by
Forrester Consulting showed that Barkly's strength of protection against
modern attacks and ease of management delivered a 602%
return on investment
within three months. "Modern endpoint security
means balancing security performance with ease of management, all while
considering the impact of more sophisticated attacks. Barkly has taken
this into consideration when architecting its offering, making a
compelling case for organizations and resellers looking for an approach
to endpoint security with low operational impact," said Fernando
Montenegro, Senior Analyst, 451 Research.

"Unlike other next-generation solutions, Barkly delivers strong
protection against zero-day exploits and fileless attacks without
compromising on ease-of-use. Barkly closes our customers' protection
gaps through a unique 3-level architecture that has visibility into all
levels of the system to block attacks," said Matt Murphy, President of
V.I. Experts. "The ability for us to manage Barkly for our customers
from a desktop or mobile phone is just another way Barkly goes above and
beyond the competition to deliver the strongest protection with the best
management experience."

There are three key components to the Barkly Endpoint Protection
Platform that enable Barkly to block modern attacks while delivering the
simplest management experience — Barkly ProtectIQ™, Barkly EvolveIQ™,
and Barkly CommandIQ™.

  • Barkly ProtectIQ™ delivers the strongest protection against the
    infection and exploitation techniques used in today's complex attacks.
    ProtectIQ uses Barkly's patented 3-level architecture and ability to
    combine information from native CPU-level hardware capabilities,
    kernel-level drivers, and user-space analytics for an unmatched
    ability to see and block attacks real-time. ProtectIQ is delivered
    through the Barkly Rapidvisor® agent, which is incredibly fast,
    lightweight, and consumes less than 1% of CPU.
  • Barkly EvolveIQ™ automatically converts malware intelligence into
    powerful protection through its Continuous Machine Learning Engine
    that trains models nightly against the latest malware and goodware.
    The result is maximized protection against new and unknown threats and
    minimized false positives.
  • Barkly CommandIQ™ provides a simple, cloud-based management experience
    with automated incident response from any desktop or mobile device.
    Customers can learn the who, what, when, and where of every incident
    with 1-click response and remediation, root cause identification, and
    attack visualization. No security expertise, policy management, or
    configuration is required.

"With Barkly's strong protection, MSPs are driving up their revenue and
profitability. Stronger protection means less time spent cleaning up
customer incidents, and Barkly's unique ease-of-use means MSPs don't
waste time writing and managing complex policies to protect their
customers from advanced attacks," said Mike Duffy, CEO of Barkly.

Barkly is independently certified for antivirus replacement by AV-TEST
and Coalfire. The comprehensive
testing
, completed by AV-TEST, proved Barkly's antivirus replacement
efficacy with zero impact to performance.

About Barkly:

Barkly is advancing endpoint security by combining the strongest
protection, smartest technology, with the simplest management. The
Barkly Endpoint Protection Platform™ blocks attacks across all vectors
and intents, including exploits, scripts, executables, and ransomware.
Barkly is the only protection with visibility into all levels of the
system, including the CPU and stays up-to-date through its continuous
machine-learning engine that automatically converts threat intelligence
into powerful protection through nightly training on malware and
customer-specific goodware. Barkly requires no security expertise to
setup and deploy and makes management simple through any desktop or
mobile device. Barkly is independently certified for antivirus
replacement, HIPAA, PCI DSS & NIST by Coalfire and AV-TEST. Barkly is
formed by an elite team of security and SaaS experts from IBM, Cisco and
Intel, and is backed by investors NEA and Sigma Prime. Learn more by
visiting us at www.barkly.com
or follow us on Twitter @BarklyProtects.

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