Market Overview

First Foundation Bank Expands Banking Team, Adds New Branch Managers and Enhances Specialty Deposits Team


First Foundation Inc. (NASDAQ:FFWM), a financial services company with
two wholly-owned operating subsidiaries, First Foundation Advisors and
First Foundation Bank, announced today the appointments of Shari Aniban,
Shawn Katapodis, and Lizandro Escobosa as Vice President, Branch
Managers located at the bank's Las Vegas, Roseville, and El Centro
locations, respectively. Additionally, Specialty Deposits has expanded
the team with the appointments of Michael Hines as Regional Director of
Specialty Deposits and Darlene Esquerra as Senior Vice President,
Specialty Deposits Banker.

In her new role, Shari Aniban will lead the team in the Las Vegas office
by growing its existing relationships and expanding its footprint across
the region. With an emphasis on providing superior client service,
Aniban brings years of experience in the banking industry in the Las
Vegas market. She most recently served as Vice President, Branch Manager
at Pacific Premier Bank where she was responsible for creating
operational efficiencies and building client relationships.

As Shawn Katapodis begins his new role in First Foundation's Roseville
office, he will lead the team to expand the client base in the Roseville
region and provide banking solutions for all client relationships.
Katapodis joins the bank with over 10 years of experience in the
financial services industry. Prior to joining First Foundation, he
served as a Vice President, Branch Manager at both Umpqua Bank and First
Bank in the greater Sacramento region.

In his new role as a Vice President, Branch Manager, Lizandro Escobosa
will be working with the team in El Centro to manage and grow new and
current client relationships as well as providing personalized customer
service. He brings with him over 10 years of experience in banking in
the Imperial Valley region. Most recently he served as a Vice President,
Branch Manager at Wells Fargo Bank.

Michael Hines joins the Specialty Deposits team as the Regional Director
of Specialty Deposits. He will be in charge of establishing and
maintaining new and existing relationships within the Specialty Deposits
market with a focus on clients in the EB-5 industry. Hines has extensive
knowledge in the banking industry with over 20 years of experience, with
10 of those years focused on specialty deposits. Prior to joining First
Foundation Bank, he was the Senior Vice President, Director Specialty
Deposits at both Bank of Hope and Banc of California.

Also joining the Specialty Deposits team is Darlene Esquerra, who will
be a Senior Vice President, Specialty Deposits Banker. Darlene will be
based out of the Indian Wells office and will work with a range of
business organizations to develop relationships and cultivate deposits
through strategic partnerships. Darlene joins First Foundation Bank with
over 25 years of experience in the banking industry. Most recently
Darlene was the Senior Vice President, Institutional Banking Manager &
Community Development Officer at Grandpoint Bank.

"I am excited we are adding very talented and experienced team members
to our branches and Specialty Deposits team," said Lindsay Lawrence,
Chief Operating Officer of First Foundation Bank
. "They each have
strong ties to their communities and industries and maintain a strong
focus on client service."

To learn about First Foundation Inc., please visit

About First Foundation

First Foundation, a financial institution founded in 1990, provides
private wealth management, personal banking, and business banking. The
Company has offices in California, Nevada, and Hawaii with headquarters
in Irvine, California. For more information, please visit

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