Market Overview

More Than 600 Great American Annuity Customers Share What Makes Their Lives Great

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Great American Insurance Group, a leading provider of fixed and
fixed-indexed annuities, recently celebrated the completion of its
second Live Your Life Great campaign.

This press release features multimedia. View the full release here:
https://www.businesswire.com/news/home/20180809005480/en/

A photo submission for the Live Your Life Great campaign. (Photo: Business Wire)

A photo submission for the Live Your Life Great campaign. (Photo: Business Wire)

Great American recently invited its annuity customers to submit photos
of what makes their lives great, showcasing the unique experiences that
Great American's retirement solutions help make possible. Photo
submissions included safari rides with grandchildren, swimming with
dolphins, gondola rides in Venice and exploring the Everglades by
airboat, among others.

Donna Carrelli, Vice President of Annuity Marketing, shared her thoughts
on what it means to see these customer experiences first-hand.

"We appreciate the opportunity to connect with our customers on a
personal level and to see what's important to them," said Carrelli. "We
take great pride in helping our customers plan for a secure retirement –
seeing the experiences we are helping to make possible through our
annuity products is incredibly rewarding."

Carrelli noted how well received last year's Live Your Life Great
campaign was, and she spoke of the continued participation and success.

"This campaign has been a hit among customers. We were pleased to have
received over 500 submissions during last year's campaign, and we are
thrilled to have topped that this year. The success of this program has
enabled us to incorporate these photos into our product materials,
giving them a more personal touch that resonates with new customers."

About Great
American Insurance Group

The annuity operations of Great American Insurance Group (GAIG) offer
retirement solutions through the sale of traditional fixed,
fixed-indexed and variable-indexed annuities in the retail,
broker-dealer, financial institutions, registered investment advisor and
education markets. Annuity subsidiaries include Great American Life
Insurance Company® and Annuity Investors Life Insurance
Company®. GAIG's roots go back to 1872 with the founding of
its flagship company, Great American Insurance Company. The members of
GAIG are subsidiaries of American Financial Group, Inc. (AFG). AFG's
common stock is listed and traded on the New York Stock Exchange under
the symbol AFG. AFG is a Fortune 500 Company with assets of $61 billion
as of June 30, 2018. Learn more at GAIG.com.

*S&P rating affirmed February 23, 2018. "A+" is fifth highest of 21
categories. A.M. Best rating affirmed August 11, 2017.
"A"
(Excellent) is third highest of 16 categories
.

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