Market Overview

DraftKings Begins New Era With Official Launch of Sportsbook In New Jersey

Share:

First to Market in Mobile and Online Sports Betting

DraftKings Inc. announced today the launch of DraftKings Sportsbook,
becoming the first company to offer legal online and mobile sports
betting in New Jersey. As the world's largest daily fantasy sports
platform, DraftKings leveraged its best-in-class technology,
advantageous positioning and extensive knowledge across sports to bring
their Sportsbook product to market just a couple months after officially
filing for a sports betting license with the New Jersey Division of
Gaming Enforcement.

This press release features multimedia. View the full release here:
https://www.businesswire.com/news/home/20180806005424/en/

DraftKings Sportsbook Registration

DraftKings Sportsbook Registration

"I am excited to begin this new chapter in our story by officially
launching what I believe to be the most innovative, mobile sports
betting product in the U.S.," said Jason Robins, CEO and co-founder of
DraftKings. "We have put immense thought and significant resources
behind the development of DraftKings Sportsbook and I'm confident that
sports fans in New Jersey will enjoy using it to make the experience of
watching the games even more interesting and thrilling."

The launch of DraftKings Sportsbook is the culmination of almost a year
of intense preparation, with countless engineering, design, research and
development resources all geared towards creating the best and most
enjoyable mobile sports betting product for U.S. consumers. Through its
unrivaled insight into the habits and preferences of American sports
fans, DraftKings has tailored its Sportsbook app and online platform to
offer sports fans in New Jersey the ability to place multiple types of
bets, including live in-game bets, on major and niche U.S. and
international sports. Moreover, DraftKings Sportsbook app and website
allows consumers to seamlessly toggle between DraftKings' Fantasy Sports
and Sportsbook platforms, allowing consumers to place their bet and then
draft their lineup with one click. Through its partnership with Resorts
Casino Hotel in Atlantic City, N.J., announced earlier this year,
DraftKings can now offer sports fans in the Garden State the opportunity
to place bets.

DraftKings' introduction of legal online and mobile sports betting
begins in New Jersey, but the company is prepared to act in response to
future legislative decisions in other states across the country. Earlier
this year, DraftKings announced it entered into an agreement to provide
a physical sportsbook at the del Lago Resort & Casino located in
Waterloo, N.Y. which enables both partners to create a mobile and online
sports wagering option in the Empire State should legislation authorize
online sports wagering.

Sports fans in New Jersey can now place their bets on the DraftKings
Sportsbook app via iOS and Android or online at: sportsbook.draftkings.com

About DraftKings

DraftKings is a global sports technology and entertainment company that
believes life is more fun with skin in the game. Its mission is to bring
fans closer to the games they love via a unique combination of daily
fantasy sports, sports betting and media platforms that, combined,
deliver "The Game Inside The Game." Founded in 2012 by Matt Kalish, Paul
Liberman and Jason Robins, DraftKings is headquartered in Boston, MA,
and offers daily fantasy sports contests across 11 professional sports
in 8 countries including the U.S., Canada, U.K. and Australia. Now a
licensed operator in New Jersey, DraftKings Sportsbook allows players in
the state to engage in betting for major U.S. and international sports.

View Comments and Join the Discussion!