Market Overview

REEDS Jewelers and Synchrony Launch New REEDS Rewards for the REEDS Jewelers Credit Card


Cardholders earn more than 3% percent back with REEDS Rewards on
the REEDS Jewelers credit card

On May 1, 2018, REEDS Jewelers and Synchrony (NYSE:SYF) expanded
their longstanding relationship by launching a new loyalty program for
in-store and online purchases. Jewelry enthusiasts can now earn REEDS
Reward points when shopping at any REEDS Jewelers location and online at

"We're excited to offer our customers this additional benefit through
the REEDS Jewelers credit card," said Alan Zimmer, CEO of REEDS
Jewelers. "REEDS customers can now earn valuable REEDS Rewards as a
thank you for their loyalty and trust in REEDS Jewelers."

"Consumers today want benefits, and this REEDS Rewards program gives
them compelling value to keep coming back to REEDS Jewelers," said
Courtney Gentleman, Chief Marketing Officer of Synchrony's Payment
Solutions platform.

Learn more about the REEDS Rewards program:

About REEDS Jewelers

William and Roberta Zimmer founded REEDS Jewelers in 1946 in downtown
Wilmington, NC. Understanding that the trust and loyalty of their
customers was their most valuable asset, REEDS Jewelers has grown into
one of the largest jewelry store chains in the country. REEDS Jewelers
has 58 retail locations and is online at REEDS Jewelers is
headquartered in Wilmington, NC.

About Synchrony

Synchrony (NYSE:SYF) is a premier consumer financial services company
delivering customized financing programs across key industries including
retail, health, auto, travel and home, along with award-winning consumer
banking products. With more than $130 billion in sales financed and 74.5
million active accounts, Synchrony brings deep industry expertise,
actionable data insights, innovative solutions and differentiated
digital experiences to improve the success of every business we serve
and the quality of each life we touch. More information can be found at
and through Twitter: @Synchrony.

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