Market Overview

Monetate Recognized as a Leader in 2018 Gartner Magic Quadrant for Personalization Engines


Company Recognized for Completeness of Vision and Ability to
Execute in Inaugural Gartner Magic Quadrant for Personalization Engines

Today Monetate
announced that it has been named a Leader in the 2018
Gartner Magic Quadrant for Personalization Engines
. Gartner,
Inc. is the leading provider of research and analysis on the global
information technology industry. Monetate was among 18 vendors
positioned in Gartner's first-ever Magic Quadrant for Personalization

Gartner assessed vendors that offer personalization software as
stand-alone solutions. The report states, "Audiences demand brand
interactions tailored to their unique needs. This is driving the rapid
growth of personalization engines — and creating confusion about how to
compare them. Marketing leaders can use this research to identify and
evaluate personalization solutions suited to their goals."

"Monetate was a pioneer a decade ago when we first set out to help
global retailers and leading ecommerce brands create more enjoyable,
individualized experiences for consumers, so to us, it is both fitting
and a tremendous honor to be named a Leader in Gartner's new Magic
Quadrant for Personalization Engines," said David Brussin, Monetate
Founder and Chairman. "As demand for more personalized experiences among
consumers and the brands that serve them grows, we are committed to
driving innovation in our products and services."

The Monetate
Intelligent Personalization Engine
analyzes more than one million
data points per second to help brands make more informed decisions about
how to engage with their customers on an individual basis, via a product
recommendation, creative treatment, special offer, and dynamic copy.
Monetate provides more than 300 global clients with technical
capabilities to create individualized, omnichannel and thus truly
customized customer experiences, and has expert services teams to assist
brands as they build programs to create meaningful relationships across
touchpoints. Monetate has helped brands secure more than one billion
purchases through the influence of its personalization engine.

A complimentary copy of the full 2018 Gartner Magic Quadrant
for Personalization Engines is available on Monetate's website here.

Gartner, Magic Quadrant for Personalization Engines, Jennifer Polk,
Bryan Yeager, 25 July 2018.

Gartner Disclaimer
Gartner does not endorse any vendor,
product or service depicted in its research publications, and does not
advise technology users to select only those vendors with the highest
ratings or other designation. Gartner research publications consist of
the opinions of Gartner's research organization and should not be
construed as statements of fact. Gartner disclaims all warranties,
expressed or implied, with respect to this research, including any
warranties of merchantability or fitness for a particular purpose

About Monetate
the global leader in personalization software for consumer-facing
brands, enables marketers to create experiences with improved relevance
for every customer, increasing their engagement and boosting business
outcomes. Powered by artificial intelligence, the Monetate Intelligent
Personalization Engine makes it easy to test and optimize, segment and
target, recommend products, and even create true 1-to-1 omnichannel
experiences. Founded in 2008, with offices in the U.S. and Europe,
Monetate is used by leading brands around the world and influences
billions of dollars in revenue every year for QVC, Newegg, Timberland,
Carnival, The North Face, and hundreds of other market leaders. Learn
more at

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