Market Overview

Defiance ETFs Launches AUGR, Providing Targeted Exposure to Augmented and Virtual Reality (AR/VR) Innovators, Leaders and Adopters

Share:

AR/VR technology is changing how we live, work and play

AUGR "goes global" and includes companies across the cap range in an
equally weighted portfolio

Defiance ETFs today announced the launch of its Defiance
Future Tech ETF
(NYSE:AUGR), which is designed for investors seeking
to capitalize on the growing opportunities in augmented reality and
virtual reality (AR/VR) technology, a disruptive tech category that is
already having a meaningful impact on a wide range of industries.

"The AR/VR space has extended far beyond its roots in gaming to
applications in healthcare, retail, manufacturing, entertainment and
more," said Matthew Bielski, founder and CEO of Defiance ETFs. "But as
the category matured and expanded, investors lacked options for adding
targeted exposure to AR/VR leaders to their portfolios. With AUGR that
problem has been solved, and access to the category is now available in
a highly liquid ETF wrapper."

Augmented reality—digital images superimposed over the real world—is
primed to drive industry growth. In fact, companies are already putting
the technology to use in a variety of ways from AR-enabled real estate
tours to training workers in manufacturing.

"In the healthcare sector alone, there have already been cases where
surgeons used augmented reality technology to assist in heart transplant
operations, and new AR approaches are helping doctors manage sensory
overload issues for patients, such as children with autism, during
medical procedures," added Bielski. "These are just a few of the real
world applications of this technology."

AUGR offers a liquid and transparent way to invest in companies
developing and commercializing the AR/VR technology from application
developers to manufacturers and distributors of the necessary hardware.

The underlying index, the BlueStar Augmented and Virtual Reality Index
(BAUGR), is global in nature and includes approximately 60 stocks across
all market capitalizations. Current country allocations include the
United States, France, Japan and Korea. The index is equal weighted,
offering investors more targeted exposure, including to smaller
companies with higher growth potential.

AUGR is the first ETF from Defiance ETFs, which specializes in
portfolios that highlight disruptive technologies. Bielski, who was
previously Senior Vice President at Direxion ETFs, has deep experience
in ETFs and asset allocation.

"We founded Defiance ETFs with the vision that more investors should be
able to tap into the growth stories of the truly disruptive technologies
that we believe will permanently change our lives," continued Bielski.
"Our ETFs go beyond the trend-of-the-month, and provide targeted
exposures that act as important complements to existing core tech
allocations. We're thrilled to be bringing our first ETF to market and
we're equally excited to be providing investors with access to AR/VR
growth."

About Defiance ETFs

Defiance ETFs offers investors access to transformative technology via
targeted portfolios. Defiance ETFs' distinct approach to disruptive
investing empowers investors to be on the leading edge of technological
developments that have the potential to alter industries, and change how
we experience the world. The firm's flagship product, AUGR, focuses on
the opportunities presented by augmented and virtual reality.

The Funds' investment objectives, risks, charges, and expenses must
be considered carefully before.
The prospectus and summary
prospectus contains this and other important information about the
investment company.
The prospectus can be obtained by calling
1-833-333-9383.
Please read it carefully before investing.

Investing involves risk. Principal loss is possible. As
an ETF, the fund may trade at a premium or discount to NAV.
Shares
of any ETF are bought and sold at market price (not NAV) and are not
individually redeemed from the Fund.
The Fund is not actively
managed and would not sell a security due to current or projected under
performance unless that security is removed from the Index or is
required upon a reconstitution of the Index. A portfolio concentrated in
a single industry or country, may be subject to a higher degree of risk.

The value of stocks of information technology companies are
particularly vulnerable to rapid changes in technology product cycles,
rapid product obsolescence, government regulation and competition.
The
Fund is considered to be non-diversified, so it may invest more of its
assets in the securities of a single issuer or a smaller number of
issuers.
Investments in foreign securities involve certain risks
including risk of loss due to foreign currency fluctuations or to
political or economic instability.
This risk is magnified in
emerging markets.
Small and mid-cap companies are subject to
greater and more unpredictable price changes than securities of
large-cap companies.

The BlueStar Augmented and Virtual Reality Index is a rules-based index
tracking the performance of a group of globally-listed stocks of
companies engaged in the research & development or commercialization of
products and services related to augmented and virtual reality within
one of the following categories: Gaming systems and video games;
artificial intelligence, including machine vision and natural language
processing; graphic processing units; cloud computing infrastructure;
simultaneous localization and mapping; displays including holographic
and adaptive interfaces; and sensors for depth perception and
positioning. It is not possible to invest directly in an index.

The "BlueStar Augmented and Virtual Reality Index™" and "BAUGTR™ Index"
(collectively "Augmented and Virtual Reality Index"), is the exclusive
property and a trademark of BlueStar Global Investors LLC d/b/a BlueStar
Indexes® and has been licensed for use for certain purposes by Defiance
ETFs LLC. Products based on the Augmented and Virtual Reality Index are
not sponsored, endorsed, sold or promoted by BlueStar Global Investors,
LLC or BlueStar Indexes®, and BlueStar Global Investors, LLC and
BlueStar Indexes® makes no representation regarding the advisability of
trading in such product(s).

Defiance ETFs, LLC is the adviser to the Fund which is distributed by
Quasar Distributors, LLC.

View Comments and Join the Discussion!