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CEO Brandon Frere, Like All True Entrepreneurs, is a Trailblazer


CEO Brandon Frere, Like All True Entrepreneurs, is a Trailblazer

PR Newswire

PETALUMA, Calif., July 30, 2018 /PRNewswire/ -- Being a trailblazer. Having the passion to commit. Being willing to fail. These are just some of the ways entrepreneurs define themselves, according to an article in Business News Daily.  For these risk-takers, entrepreneurship is nearly unavoidable, requiring optimism, confidence, awareness, stubbornness and boldness. It is not an action taken because an entrepreneur has a great idea. Rather, according to Jordan Fliegel, co-CEO of Draft, it is because of someone "having the creativity to question, the strength to believe and the courage to move." Brandon Frere, CEO of Frere Enterprises and other ventures, is someone whose drive and energy unavoidably demanded that he become an entrepreneur.

"As a kid, I was always trying to find a way to make money for myself, friends and family," said Frere. "From the age of six, I had a way of inventing little enterprises and finding odd jobs so that I could buy the things I wanted — all by myself. I've carried those habits into adulthood and I'm constantly thinking of new innovations that can help my business, other people and my life. I believe in an entrepreneurial mindset and encourage everyone to develop their own."

Frere's take on drive and vision dovetails with many other entrepreneurs, such as Derek Hutson, CEO of Datical: "Entrepreneurship is at the core of the American dream," and it's about blazing new trails, having confidence in both self and the mission while inspiring others to join the journey. Huston further stresses the need for courage "bordering on recklessness." 

Equally important to many entrepreneurs is innovation. Debbie Roxarzade, founder and CEO of Rachel's Kitchen, says, "Entrepreneurship is the persistent progression towards an innovative solution to a key problem," having a  constant hunger for making things better and never being satisfied with how things are. Preeti Sriratana, co-founder and COO of Sweeten, states that entrepreneurship is "the mindset that allows you to see opportunity everywhere," not just business, but the possibilities in people that can help business grow and to see options in every situation. There will be, Siriatana says, "unending challenges that will test your hustle." Frere, too, believes in this commitment to innovation.

"I'm always encouraging everyone around me to innovate," said Frere. "I do that because that is the heart of entrepreneurship and success. The trick is to constantly reevaluate, always open your mind to strengths and weaknesses so that you can continuously improve. It's difficult to do, but it is imperative to success in business and in life. Innovation is a muscle you have to strengthen and that takes regular exercise. The drive to innovate and keep building on success embodies what it means to be an entrepreneur."

About Frere Enterprises

Brandon Frere is an entrepreneur and businessman who lives in Sonoma County, California. He has designed and created multiple companies to meet the ever-demanding needs of businesses and consumers alike. His company website,, is used as a means to communicate many of the lessons, fundamentals and information he has learned throughout his extensive business and personal endeavors, most recently in advocating on behalf of student loan borrowers nationwide.

As experienced during his own student loan repayment, Mr. Frere found out how difficult it can be to work with federally contracted student loan servicers and the repayment programs designed to help borrowers. Through those efforts, he gained an insider's look into the repayment process and the motivations behind the inflating student loan debt bubble. His knowledge of the confusing landscape of student loan repayment became a vital theme in his future endeavors, and he now uses those experiences to help guide others through the daunting process of applying for available federal repayment and loan forgiveness programs.

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