Market Overview

The Mayonnaise & Salad Dressing Market in India: Outlook to 2023 by Company, Product Type, Retail vs. Institutional, and Organized vs. Unorganized

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The Mayonnaise & Salad Dressing Market in India: Outlook to 2023 by Company, Product Type, Retail vs. Institutional, and Organized vs. Unorganized

PR Newswire

DUBLIN, July 27, 2018 /PRNewswire/ --

The "India Mayonnaise & Salad Dressing Market Outlook, 2023" report has been added to ResearchAndMarkets.com's offering.

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Availability of 14 variants of salad dressings expected to make a space on every table of the country, be it a middle-class home or a seven-star hotel. Having known the health benefits people have welcomed various salad dressings with heart.

Owing to the benefits such as growing demand for international food, availability of many variants and awareness about their multiple uses, acceptance of these sauces among young population and many such factors, the market for salad dressing is expected to increase by more than 15% CAGR.

But the market has also faced pull-back in the demand due to challenges like shorter shelf life of salad dressing, lack of awareness among consumers, especially in the rural India as there is no advertisement campaign about salad dressings even in urban, and people's reluctance to have salad.

According to the report, the mayonnaise and salad dressing market of the country has grown with a CAGR of more than 20%, and is expected to grow to value more than INR 800 crores in the forecasted year 2022-2023. The market is segmented into organised and unorganised as well as retail and institutional sales. Mayonnaise has more than 4 types whereas salad dressing has more than 14 variants.

In both markets, institutional sales dominate the market as institutions widely used them in their recipes. But with the passage of time, mayonnaise is gaining popularity among consumers due to its variants like mint mayonnaise, garlic mayonnaise, tandoori mayonnaise which is specially created for Indian cuisine. Overall retail sales and institutional sales have ration around 40 is to 60 in the year 2016-2017.

Salad dressing has 14 variants like Mustard & Honey Mustard salad dressing, French salad dressing, Pasta salad dressing, Italian salad dressing, Cream & Cheese salad dressing, Greek Low Fat salad dressing, Caesar salad dressing, Thousand Island salad dressing, Vinaigrette salad dressing, Russian salad dressing, Ranch Dressing, Harissa Dressing and Garlic salad dressing etc.

Total salad dressing market is dominated by institutional sale, and most of the institutional buyers buy only branded salad dressing. So, the share of organised sale has been high, and is expected to dominate the market in the future too.

It is also expected that various other flavours, along with new uses will be discovered in future, because of which, the market for salad dressing will grow.

Busy lifestyles of people has, and is expected to prompt time crunched consumers such as working men and women in urban India who look for easy solutions such as cuisine-specific ready mixes with detailed instructions on how to make salad dressing.

Moreover, people have nowadays started consuming more salad, due to which, the consumption of salad dressing is also growing and is expected to grow further.

Key Topics Covered

1. Executive Summary

2. India Table Sauces Market Outlook
2.1. Market Size By Value
2.1.1. Overall Market
2.1.2. Organized Table Sauce Market
2.1.3. Unorganized Table Sauce Market
2.1.4. By Type of Table Sauces
2.2. Market Share
2.2.1. By Company
2.2.2. By Category

3. India Mayonnaise & Salad Dressing Market Outlook
3.1. Market Size
3.2. Market Share
3.2.1. By Company
3.2.2. By Product Type
3.2.3. By Retail Vs. Institutional
3.2.4. By Organized Vs. Unorganized

4. India Mayonnaise Market Outlook
4.1. Market Size By Value
4.1.1. Overall Market (Organized Vs. Unorganized)
4.1.2. By Product Type
4.2. Market Size By Volume
4.3. Market Share
4.3.1. By Company
4.3.2. By Product Type By Retail Vs. Institutional
4.3.3. By Eggless vs. With Egg
4.3.4. By Organized vs. Unorganized
4.4. Product Price & Variant Analysis

5. India Salad Dressing Market Outlook
5.1. Market Size By Value
5.1.1. Overall Market (Organized Vs. Unorganized)
5.1.2. By Product Type
5.2. Market Size By Volume
5.3. Market Share
5.3.1. By Product Type
5.3.2. By Retail Vs. Institutional
5.3.3. By Organized vs. Unorganized
5.4. Product Price & Variant Analysis

6. India Economic Snapshot

7. Policy & Regulatory Landscape

8. PEST Analysis

9. Mayonnaise & Salad Dressing Market Trade Dynamics
9.1. Imports
9.2. Export

10. Channel Partner Analysis

11. Mayonnaise & Salad Dressing Market Dynamics
11.1. Key Drivers
11.2. Key Challenges

12. Market Trends & Developments
12.1. The Traditional Pairs
12.2. Diversifying uses of dressing
12.3. Diversity in Flavors and Brands
12.4. Populations Influence Market

13. Competitive Landscape
13.1. Porters Five Forces
13.2. Company Profile
13.2.1. Dr. Oetker India Pvt Ltd
13.2.2. Cremica Food Industries Limited
13.2.3. Fieldfresh Foods Pvt Ltd
13.2.4. Veeba Food Services Private Limited
13.2.5. Bajoria Foods Pvt. Ltd
13.2.6. Heinz India Private Limited
13.2.7. Scandic Food India Private Limited (SIL)
13.3. Company Overview
13.3.1. Posh Nosh Foods
13.3.2. Wingreens Farms Private Limited
13.3.3. Suresh Kumar & Co. (Impex) Pvt. Ltd. (Remia International)

14. Strategic Recommendations

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