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At 1-Year Mark, TideSmart West's Success Exceeds Expectations


At 1-Year Mark, TideSmart West's Success Exceeds Expectations

San Francisco agency's first year clients include CLIF, The North Face and Nike

PR Newswire

SAN FRANCISCO, July 25, 2018 /PRNewswire/ -- TideSmart West marked the end of an exciting and successful first year with the unveiling of a new logo and website, The San Francisco-based agency is headed by President and CEO Aaron Carpenter, the former Vice President of Global Marketing for The North Face and Vice President of Marketing for Levi Strauss & Co.

"It has been a year of hustling and running," said Carpenter. "I'm proud of what we have accomplished in our first year. We completed some creative and exciting projects for clients, and the success of those projects is leading to even more work."

TideSmart West, part of the TideSmart Global group of companies, leverages that association to offer services including experiential marketing and events, retail activation, digital marketing, and consumer insights. The unique partnership has enabled TideSmart West to complete projects as diverse as creating a local marketing web-based platform for CLIF, to an NFL consumer insights project for Nike, to creating The North Face's 2018 Basecamp events.

"I am thrilled at the early success of TideSmart West and excited about the projects we are working on. We've been able to help our brand partners solve problems, drive growth, and improve the planet–what more could you ask of your first year?" Carpenter said.

"With experiential marketing, digital marketing, global brand strategy and sustainability capabilities, we are uniquely position help our innovative tech, lifestyle, automotive, health and wellness, and consumer clients drive growth," he continued. "I am excited at the prospects year two and beyond hold for TideSmart West."

TIDESMART WEST®: The San Francisco-based marketing agency TideSmart West offers decades of combined experience in global brand strategy, experiential marketing, and digital marketing our leadership team offers clients exceptional service. The TideSmart West team, led by Aaron Carpenter, is ideally suited to work with brands focused on the future – unique brand experiences, digital marketing, and sustainability. 

TIDESMART GLOBAL®: Since 2003, TideSmart Global has provided experiential solutions to some of the biggest and best companies in the world by combining the art of live experiences with the science of both new and traditional media. TideSmart Global consists of seven companies: EMG3, Promerica Health, Sumerian Sports, Viridescence, Confidential Consumer, TideSmart Logistics, and Magnetix Digital. All seven companies operate from a unique 6-acre, eco-friendly campus in Falmouth, Maine. The company opened its first West Coast agency in 2017, with TideSmart West operating in San Francisco, CA. 

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