Market Overview

Bluestar Alliance, LLC And The Levy Group Inc. Announce The Launch Of The New Tahari Women's SS19 Swimwear Collection

Share:

Bluestar Alliance, LLC And The Levy Group Inc. Announce The Launch Of The New Tahari Women's SS19 Swimwear Collection

PR Newswire

NEW YORK, July 23, 2018 /PRNewswire/ -- Bluestar Alliance, LLC and The Levy Group, Inc. announced today the launch of the first Tahari women's swimwear collection which marks the growth of a new licensing partnership between the parties for the Tahari brand.

"We are excited to partner with the Tahari brand and Bluestar Alliance. Swim is a perfect extension to exhibit the brands elegance and modern sophistication," stated Michael Fernandez, Group President of Men's, Swim and New Business Development at The Levy Group Inc.

The Tahari SS19 Swimwear Collection defines modern sophistication with understated grace and elegance.  It features clean finish lines, comfortable novelty fabrics, and is FIT focused to ensure the perfect Missy fit.

The silhouettes are modern yet wearable with beautiful florals, ruffles, lace appliques, stripes and ombre patterns. The core solid fabrication has a beautiful subtle shimmer inspired by evening trends and a variety of styles include a hidden underwire for support.

The line offers regular and plus sizes, and retails between $118-$148 for a one piece, $68-$98 for tops and bottoms related separates, and cover ups between $78-$128, and are available worldwide at department stores and better specialty stores.

"Swimwear is rounding out our overall strategy completing a full Tahari wardrobe and we believe the new designs will appeal to the Tahari consumer who have admired the brand for many years," stated Joey Gabbay, CEO of Bluestar Alliance. "The Levy Group's experience in designing incorporates the core DNA of the brand. Our strategic partnership to launch the swimwear collection is well aligned with the Tahari marketing position."

About Tahari
Founded in 1973 by Israeli-born designer Elie Tahari, his eponymous international accessible luxury fashion house designs, manufactures, distributes, and retails ready-to-wear, activewear, footwear, accessories, eyewear, home décor, among others. Headquartered in New York City, Tahari is a dynamic lifestyle brand with a growing global presence offering luxurious collections that effortlessly pair innovative sophistication with timeless elegance. It is our mission to design beautiful clothing and accessories that appeal to today's passionate and confident customer with distinctive craftsmanship, unique detailing, meticulous tailoring and enduring style.

About Bluestar Alliance, LLC
Founded by Joseph Gabbay and Ralph Gindi in 2006. Bluestar Alliance owns, manages, and markets a portfolio of consumer brands that span across many tiers of distribution from luxury to mass market with a heavy emphasis on department store retail brands including Tahari, Bebe, Kensie, Catherine Malandrino, Nanette Lepore, Joan Vass, Michael Bastian, English Laundry and Limited Too.

We specialize in licensing, branding and marketing consumer brand companies through extensive relationships with leading retailers, brand licensing manufacturers and strategic partners.

Bluestar Alliance's current network of international and domestic partners offers the opportunity to take a niche brand to a visible worldwide lifestyle brand. Since its inception, Bluestar Alliance has acquired select brands with retail sales exceeding $2.5 billion. The current portfolio of brands manages over 225 licensees and access to over 100 stores worldwide who distribute product throughout North America, Europe, Australia, South America, Asia, Middle East and India.

About The Levy Group Inc.
The Levy Group is a leading designer, manufacturer and holder of a diverse portfolio of both proprietary and designer brands. With over 75 years of industry expertise and relationships, The Levy Group is an understated brand powerhouse. Historically specializing in outerwear, The Levy Group's recent expansion in various categories has opened the door for innovative contributions.

Cision View original content with multimedia:http://www.prnewswire.com/news-releases/bluestar-alliance-llc-and-the-levy-group-inc-announce-the-launch-of-the-new-tahari-womens-ss19-swimwear-collection-300684369.html

SOURCE Bluestar Alliance, LLC

View Comments and Join the Discussion!