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Coffee Holding Co., Inc. to Expand Partnership with Smart & Final

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Staten Island, NY, July 31, 2018 (GLOBE NEWSWIRE) -- Coffee Holding Co., Inc. (the "Company")  (NASDAQ:JVA) today announced the extension of the Company's partnership with Smart & Final for all of their Private Label coffee products. Smart & Final is an upscale chain of 260 stores in California with another 63 Smart Foodservice Warehouse stores operating out of Portland, Oregon.

"We are pleased to continue our mutually beneficial partnership with Smart & Final," said Andrew Gordon, President and CEO of Coffee Holding Co., Inc. "We look forward to continuing to build our respective businesses with Smart & Final and developing new areas in which to sell product over the next few years. Since the onset of our initial engagement back in 2016, we have now added a Private Label Cold Brew as well as our Café Caribe Espresso coffee into their store sets and we believe we can continue to build upon our mutually successful partnership in the years to come," continued Mr. Gordon.

About Coffee Holding

Coffee Holding Co., Inc. is a leading integrated wholesale coffee roaster and dealer in the United States and one of the few coffee companies that offers a broad array of coffee products across the entire spectrum of consumer tastes, preferences and price points. Coffee Holding has been a family-operated business for three generations and has remained profitable through varying cycles in the coffee industry and the economy. The Company's private label and branded coffee products are sold throughout the United States, Canada and abroad to supermarkets, wholesalers, and individually owned and multi-unit retail customers.

Forward Looking Statements

Any statements that are not historical facts contained in this release are "forward-looking statements" within the meaning of the Private Securities Litigation Reform Act of 1995, including the Company's outlook on future margin performance and its share repurchase program. Forward-looking statements include statements with respect to our beliefs, plans, objectives, goals, expectations, anticipations, assumptions, estimates, intentions, and future performance, and involve known and unknown risks, uncertainties and other factors, which may be beyond our control, and which may cause our actual results, performance or achievements to be materially different from future results, performance or achievements expressed or implied by such forward-looking statements. All statements other than statements of historical fact are statements that could be forward-looking statements. We have based these forward-looking statements upon information available to management as of the date of this release and management's expectations and projections about certain future events. It is possible that the assumptions made by management for purposes of such statements may not materialize. Such statements may involve risks and uncertainties, including but not limited to those relating to product demand, pricing, market acceptance, hedging activities, the effect of economic conditions, intellectual property rights, the outcome of competitive products, risks in product development, the results of financing efforts, the ability to complete transactions, and other factors discussed from time to time in the Company's Securities and Exchange Commission filings. The Company undertakes no obligation to update or revise any forward-looking statement for events or circumstances after the date on which such statement is made.

Company Contact
Coffee Holding Co., Inc.
Andrew Gordon
President & CEO
718-832-0800

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