Market Overview

Walt Disney Company signed deal with Ukrainian startup UGears


VANCOUVER, British Columbia, July 26, 2018 (GLOBE NEWSWIRE) -- For the first time in 22 years, Disney agreed to place another brand at Disney Store shelves. 

UGears U-9 Grand Prix Car Model
The thrill of speed, roar of engines, wheel to wheel battles and shiny frames flashing before the eyes of the wildly excited audience of early car races – it's all there, in UGEARS' fascinating U-9 Grand Prix Car, based on iconic designs of the Golden Age of the automobile industry at the beginning of the XX century.

This November, UGears mechanical wooden self-propelled models will be available in 700 Disney Stores and Disneyland parks all over the world.

The entertainment giant turned to UGears in 2017; it took 8 months to sign the deal. UGears passed a rigorous audit with about 400 strong requirements.

UGears was founded in 2014 in Kyiv, Ukraine. UGears creates wooden mechanical self-propelled models, working like their real prototypes. They are natural, made in Europe from high-quality wooden materials, ready to assemble without glue or any tools, and move without batteries.

You can find UGears models that caught Disney's imagination and learn more about UGears at

A photo accompanying this announcement is available at

A video accompanying this announcement is available at

Helen Marochko

Primary Logo

View Comments and Join the Discussion!