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American Premium Water Corp. (OTC:HIPH) Announces CBD Beverage Full Launch

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PLAYA VISTA, Calif., July 25, 2018 (GLOBE NEWSWIRE) -- American Premium Water Corporation (OTC:HIPH) (the "Company") announces that the Company will begin selling its LALPINA Hydro CBD product on August 27th on its website and select retail channels. The Company has been able to procure a domestic manufacturer who can provide the supply to meet the growing demand of LALPINA Hydro CBD.

Ryan Fishoff, CEO American Premium Water Corporation commented: "Happy to finally announce a delivery date for LALPINA Hydro CBD. There has been tremendous pre order interest & demand for this product. I am excited to begin marketing, promoting and selling our transformative product. The CBD market is growing everyday as more and more consumers are learning how powerful CBD can be as an all-natural alternative to opioids, and can be a natural remedy for such ailments as asthma, insomnia, anxiety, depression, arthritis, among others. I wish we could have delivered the product on schedule, but there were several opportunities such as (FashionCoinX, THRD Coin, Worthy) that we had to take advantage of that were factors in the delay. I hate not delivering on time, but in the big picture, this will not blunt shareholder value."

Since June, The Company has made two acquisitions, the Worthy (www.worthylux.com street wear license, and the operating agreement for the crypto currency, blockchain platform FashionCoinX (www.fashioncoinx.com) exchange. In addition, the Company recently announced the creation of the multi-brand THRD Coinutility token. These additions to the Company's portfolio fit within the "Brand.Luxury.Lifestyle" strategy it released earlier in the year. In addition to executing these transactions, ramping up the mass production of LALPINA Hydro CBD attributed to some of the delays as well.

"With a new product like LALPINA Hydro CBD, there were some teething issues in the ramp up to production. This product is a market frontrunner right out the gate considering the lack of a comparable product currently on sale. Unlike the other CBD waters that are currently at retail, the molecular structure of LALPINA Hydro CBD allows for greater bio availability which leads to a greater & quicker absorption rate compared to regular CBD oil or CBD water. The Company will need to use less CBD to create a greater benefit, which will allow for a higher gross margin per unit," added Mr. Fishoff.

The Company first announced at the end of January before the Super Bowl that it had developed a prototype of LALPINA CBD Hydro beverage. Delivering the CBD prototype, along with significant debt reduction, and increased revenues were some of the first milestones the Company reached under the direction of Mr. Fishoff. Developing LALPINA Hydro CBD was one of the Company's primary initiatives for the 2018 fiscal year. CBD, the natural phycannbinoid extracted from cannabis, has shown in studies to have many therapeutic and medical benefits. The CBD market, which generated $820 million of sales in 2017, is projected to grow at 54% CAGR to $3 billion in 2020 according to GreenWave Advisors.

"The CBD market continues to grow at a blistering pace. Now that we will be able to capitalize on it and cultivate our distribution channels, we being to look to other areas in the space that have large growth potential. Incorporating THC into the formula and exploring pet CBD beverages are two areas the Company will be looking to expand into over the next 3-9 months. The LALPINA brand has over 1m followers on Instagram. It is time to start monetizing them. Just like the other acquisitions that the Company consummated over the past few months, the goal for LALPINA is to become a full-fledged lifestyle luxury brand that will offer multiple variations of water, energy, CBD, and THC infused beverages (and for those consumers pets as well). As we roll out LALPINA Hydro CBD, I look forward on updating the investor community with the Company's progress in the CBD space and other high growth sectors." Mr. Fishoff concluded.

American Premium Water Corp. is the publicly holding trading company that owns LALPINA HYDRO, LALPINA HYDRO CBD, Gents, Worthy, and FashionCoinX.

Please follow us on our social media outlets listed below:

@americanpremium

@lalpinabrands

@GentsCo

@FashionCoinX

#Gentsco

#lalpinahydrogen

For more information on American Premium Water Corporation / HIPH, go to http://www.lalpinahydrogen.com/investor-page.html

Gents

The New York-based Gents is a producer of luxury hats and other fine accessories and apparel. Their line is carried in over 200 retail outlets internationally, including Bloomingdale's, Nordstrom, and Saks Fifth Avenue.

Visit www.gentsco.com to learn more. https://www.gentsco.com

@GentsCo

#GentsCo 

Safe Harbor Notice 
Certain statements contained herein are "forward-looking statements" (as defined in the Private Securities Litigation Reform Act of 1995). American Premium Water Corporation cautions that statements made in this news release constitute forward-looking statements and makes no guarantee of future performance. Forward-looking statements are based on estimates and opinions of management at the time statements are made. These statements may address issues that involve significant risks, uncertainties, estimates and assumptions made by management. Actual results could differ materially from current projections or implied results. American Premium Water Corporation undertakes no obligation to revise these statements following the date of this news release.  Additional details of the Company's business can be found in its public disclosures as a reporting issuer under the Securities Exchange Act of 1934 filed with the Securities and Exchange Commission's ("SEC") EDGAR database.

This press release is issued on behalf of the Board of Directors of American Premium Water Corporation

Disclaimer Regarding Forward Looking Statements

Certain statements in this press release, on American Premium Water Corporation's ("APWC") website and other oral and written statements made by APWC from time to time are "forward-looking statements", as that term is defined in Section 27A of the United States Securities Act of 1933, as amended, and Section 21E of the United States Securities Exchange Act of 1934, as amended.  Forward-looking statements include, without limitation, statements regarding beliefs, objectives, intentions, goals, plans, strategies, financial projections, any other statements regarding the future and any  statements that are not purely historical.  These statements are only predictions and involve known and unknown risks, uncertainties, and other factors that may cause our actual results to differ materially from those expressed or implied by such forward-looking statements. Given these uncertainties, you should not place undue reliance on these forward-looking statements. Forward-looking statements speak only as of the date on which they are made, and APWC expressly disclaims any obligation to update or revise any forward-looking statements to reflect events or circumstances after the date thereof.  All forward-looking statements, whether written or oral and whether made by or on behalf of the APWC, are expressly qualified by these cautionary statements. Forward-looking statements involve risks and uncertainties which could cause actual results or outcomes to differ materially from those expressed in the forward-looking statements. APWC's expectations, beliefs and projections are expressed in good faith and are believed by the APWC to have a reasonable basis, but there can be no assurance that management's expectations, beliefs or projections will result or be achieved or accomplished.  A variety of factors, many of which are beyond APWC's control affect APWC's operations, performance, business strategy and results and could cause the actual results, performance or achievements of APWC to be materially different from any future results, performance or achievements that may be expressed or implied by such forward-looking statements. For APWC, particular uncertainties arise, amongst others but not limited to and not in any order of importance, from (i) focusing on and allocating more resources on certain target markets (ii) the possibility to raise further equity and debt to fund future growth, (iii) changes in demand for APWC's products, (iv) performance issues with key suppliers, affiliates, agents, advisors or subcontractors, (v) changes in government changes in laws or regulations to which APWC or its suppliers are subject, including environmental laws and regulations relating to water or water sources  and (vi) the inability to complete announced acquisitions, difficulty or unanticipated expenses in connection with integrating acquired businesses and the risk that anticipated synergies and opportunities as a result of acquisitions will not be realized or the risk that acquisitions do not perform as planned, including, for example, the risk that acquired businesses will not achieve revenue projections.

THIS NEWS RELEASE HAS BEEN PREPARED BY APWC'S MANAGEMENT, WHO TAKES FULL RESPONSIBILITY FOR ITS CONTENTS.  NO SECURITIES REGULATORY AUTHORITY HAS APPROVED OR DISAPPROVED OF THE CONTENTS OF THIS NEWS RELEASE.  THIS NEWS RELEASE SHALL NOT CONSTITUTE AN OFFER TO SELL OR THE SOLICITATION OF AN OFFER TO BUY NOR SHALL THERE BE ANY SALE OF THESE SECURITIES IN ANY JURISDICTION IN WHICH SUCH OFFER, SOLICITATION OR SALE WOULD BE UNLAWFUL PRIOR TO REGISTRATION OR QUALIFICATION UNDER THE SECURITIES LAWS OF ANY SUCH JURISDICTION.

Contact Information:

American Premium Water Corporation
12777 Jefferson Blvd.
Suite 300
Playa Vista, CA 90066-7408
(888)-983-0054

Stock Symbol:  HIPH
General Inquiries:  info@americanpremiumwater.com
Investor Relations:  ir@americanpremiumwater.com
Company Website:  http://www.lalpinahydrogen.com/investor-page.html
Twitter:  @americanpremium, @lalpinawater
Instagram: #lalpinahydrogen

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