Market Overview

Textmunication Holdings, Inc. Builds For The Future With RCS

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PLEASANT HILL, CA, July 23, 2018 (GLOBE NEWSWIRE) -- Textmunication Holdings, Inc. (OTC:TXHD, OTC:TXHDD), a cloud-based mobile SMS marketing platform provider, has begun the process of developing its Rich Communication Services (RCS) solution for the health and fitness, beauty salon, entertainment and hospitality verticals. Textmunication is working with its mobile messaging partner, OpenMarket, to develop use case mock-ups, demonstrations and market trials for selected test clients. Textmunication expects to fully launch RCS on its "Smart Automated Messaging" platform in early 2019.

RCS is seen as a successor to SMS and supports rich media content, hot buttons, video and other features. It has strong support from the mobile industry body GSMA, which predicts 86 percent of smartphones will be RCS-enabled by 2020 and the market could be worth as much as $74 billion. The popularity of "over the top" (OTT) applications like WhatsApp, Skype and Facebook Messenger have gained in popularity in recent years. RCS will provide businesses a direct, rich conversation with their customers providing unique branding and engagement opportunities. Textmunication will offer both SMS and RCS solutions to its client base depending on the smartphone and mobile carrier used. If a smartphone isn't RCS-enabled, the message reverts to an SMS notification.

Some mobile carriers have started rolling out support for the RCS Universal profile - a new messaging standard enabling traditional texting to look more like chatting in a modern messaging app, complete with read receipts, typing indicators and more. Once the Universal RCS standard is fully-adopted, it will allow for RCS messaging between supported smartphones on all major carriers, rather than just within the same carrier.

Textmunication recently announced the addition of Thomas DiBenedetto and Joseph Griffin as advisors for business strategy and investment execution, which includes a focus on RCS development and market scalability. In addition to completing the RCS API and performing market trials, Textmunication has several new Club Management Software (CMS) APIs in progress for the fitness sector. Textmunication is the preferred SMS vendor for several of the top CMS companies and was recently recognized as a "Top 20 Digital Marketing Solution Provider" by CIOReview. Textmunication offers API, API integrated and White Label solutions across the United States and Canada.

"With the completion of our Smart Automated Messaging platform, we now look towards the future with RCS. By adding 'app-like' messaging functionality, we are at forefront of what's to come in terms of how customers interact with their favorite brands through mobile messaging", states Wais Asefi, CEO of Textmunication.

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About Textmunication Holdings, Inc.

Textmunication Holdings, Inc. ("TXHD") is a leading mobile marketing solution provider helping thousands of clients across North America improve engagement, retention and loyalty with their members. Based in the heart of Silicon Valley, Textmunication leverages its dynamic SMS software platform delivering robust APIs and integrated mobile marketing solutions in markets such as health and fitness, beauty salons, sporting events, hospitality, entertainment and digital marketing firms. The company's new software platform named "Smart Automated Messaging" (SAM) - provides a powerful non-intrusive and valued-added engagement tool capable of delivering more than one billion SMS per month. CIOReview Magazine recognized Textmunication as one of the "Top 20 Most Promising Digital Marketing Solution Providers" in its annual 2018 edition. Textmunication offers cutting-edge technology with upcoming solutions such as Rich Communication Services (RCS). Textmunication was chosen as an early adopter of RCS by a​ leading mobile messaging provider which could create a paradigm shift in the text messaging world with rich images, videos, chat box features and multi-media in a single text. Textmunication is also minority owner of Aspire Consulting Group LLC, a government consulting firm located in the Washington, D.C. area. To learn more about Textmunication, visit our website at www.textmunication.com 

Safe Harbor Provision:

Except for the statements of historical fact contained herein, the information presented in this news release constitutes "forward-looking statements" made pursuant to the "safe harbor" provisions of the Private Securities Litigation Reform Act of 1995. You are cautioned not to place undue reliance on any forward-looking statements in this press release as they reflect Textmunication Holdings' current expectations with respect to future events and are subject to risks and uncertainties that may cause actual results to differ materially from those contemplated. Potential risks and uncertainties include, but are not limited to, the risks described in Textmunication Holdings' filings with the Securities and Exchange Commission. Accordingly, readers should not place undue reliance on forward-looking statements contained in this news release and any document referred to in this press release.

Contact:
Wais Asefi, CEO
Textmunication Holdings, Inc.
(800) 677-7003
wais@textmunication.com

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