Market Overview

Lundberg Family Farms® Launches NEW White Rice & Quinoa Entrees

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Lundberg
Family Farms
, a national leader in organic rice, rice products and
US-grown quinoa, today introduced the latest addition to its product
line with five new rice & seasoning mix side dishes, two which also
contain quinoa. These delicious, convenient new products are now on
store shelves and can be found at retailers nationwide.

Lundberg Family Farms' new side dishes are made with quality ingredients
like their organic white rice and savory organic seasoning blends. The
Quinoa Blends also feature Lundberg organic American-Grown quinoa. These
tasty dishes are easy to prepare and cook in 20 minutes or less.
Additionally, they are vegan, USDA Organic, non-GMO, and gluten-free
verified!

The new rice & seasoning mixes from Lundberg Family Farms are available
in five popular flavors everyone will love, at an MSRP of $3.37 each.

  • Spanish Style Rice
  • Rice Pilaf
  • Cilantro Lime Rice
  • Rosemary & Olive Oil (Quinoa Blend)
  • Garlic & Herb (Quinoa Blend)

"Consumers are wanting convenient, easy-to-prepare dishes that are
organic and taste good," said Grant Lundberg, CEO of Lundberg Family
Farms. "At Lundberg, we are committed to providing quick and tasty ways
to prepare dishes so that families can enjoy a meal together."

For more information about Lundberg Family Farms and other products,
visit www.lundberg.com.

About Lundberg Family Farms

Since 1937, the Lundberg Family has been farming rice and producing rice
products at their farms in the Sacramento Valley. Now led by its third
generation, Lundberg Family Farms uses organic and eco-positive farming
practices to produce wholesome rice and quinoa products while protecting
and improving the environment for future generations. For more
information, visit Lundberg.com
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