Market Overview

Aramark Launches New Aramark FlexFitTM Performance Apparel Designed for the Modern Worker


(NYSE:ARMK), a global leader in food, facilities management and
uniforms, today announced the launch of the Aramark FlexFitTM premium
performance uniform line that is the first of its kind in the uniform
rental and supply industry. The apparel is made with light-weight
fabrics that are comfortable, cool, responsive and dry and designed to
maintain a crisp, professional look after a full day's work and repeated
industrial laundry washes.

This press release features multimedia. View the full release here:

(Photo: Business Wire)

(Photo: Business Wire)

"Our research shows the modern workforce is changing," said Brad
, Chief Operating Officer for Aramark's uniform
. "Eighty percent of the workers we surveyed said they are
active during their work day, so we designed a high-performance uniform
line inspired by the athleisure wear that is popular with today's
consumers. These stylish garments are more like something you'd see on a
golf course than in a uniform catalog, yet they're tough enough to
withstand the rigors of an industrial laundry process."

apparel is tailored to accommodate both men and women. The
line includes men's and women's rip stop shirts that are 19 percent
lighter and 136 percent stronger than a leading competitor's shirt. The
women's pants, shorts and capris have a four-way stretch fabric that
helps retain shape while wicking moisture within one second of contact.

"People have a hard time believing that these are uniforms," said
Drummond. "We've created an innovative new product line that is
extremely durable, yet comfortable, light weight and stylish. The
apparel was developed to boost employee morale and satisfaction and the
feedback we're getting from the market is very positive."

Aramark is now offering Aramark FlexFit apparel across its North
American markets, including AmeriPride and Canadian Linen locations.
More information on the entire Aramark FlexFit collection and a product
video can be found at


Aramark (NYSE:ARMK) proudly serves Fortune 500 companies, world
champion sports teams, state-of-the-art healthcare providers, the
world's leading educational institutions, iconic destinations and
cultural attractions, and numerous municipalities in 19 countries around
the world. Our 270,000 team members deliver experiences that enrich and
nourish millions of lives every day through innovative services in food,
facilities management and uniforms. We operate our business with social
responsibility, focusing on initiatives that support our diverse
workforce, advance consumer health and wellness, protect our
environment, and strengthen our communities. Aramark is recognized as
one of the World's Most Admired Companies by FORTUNE, as well as an
employer of choice by the Human Rights Campaign and DiversityInc. Learn
more at
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