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Marketing Analytics Engagement for a CPG Industry Client Helped Create Unique Customer Experiences | Quantzig

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Quantzig, a pure-play analytics solutions provider, has announced the
completion of their latest marketing
analytics on the CPG industry
. A CPG industry client wanted to
develop a robust marketing strategy for different customer segments
based on the need and demands.

This press release features multimedia. View the full release here:
https://www.businesswire.com/news/home/20180730005480/en/

Marketing analytics engagement for a CPG industry client helped create unique customer experiences ( ...

Marketing analytics engagement for a CPG industry client helped create unique customer experiences (Graphic: Business Wire)

According to the marketing analytics experts at Quantzig,
"Personalized customer and marketing engagements help companies in
the CPG industry to gain a comprehensive view of their customers across
channels."

Request
a proposal
to see how Quantzig's solutions can help you.

Consumer demands are highly dynamic. This is prompting companies in the
CPG industry to embrace the latest technologies that can help adapt to
these changes and meet the ever-growing demand. The move from
conventional shopping to advanced online retailing can be attributed to
factors such as the rise of the middle-class population, globalization,
and urbanization. Moreover, as the retail sector players consolidate and
e-commerce platforms are constantly on the rise, CPG industry players
are relying on winning ‘go-to-market' strategies to retain their
position in the market.

The marketing analytics solution helped the CPG industry client to
personalize customer engagement and offer enhanced services to their
customers. The solution also helped the client to deliver maximum value
at each customer touch point by mapping analytics to every stage in the
customer's journey.

To know more about the benefits of marketing analytics solution in
the CPG industry,
request
a demo

This marketing analytics solution provided
benefits that helped the client to:

  • Predict customer behavior and develop better marketing strategies
  • Extract the right information from the data collected and generate
    valuable customer insights
  • To know more about the benefits of marketing analytics engagement, get
    in touch

This marketing analytics engagement offered
predictive insights on:

  • Creating unique customer experiences and reducing the discrepancy in
    the customer's mind regarding brand choices
  • Devising targeted marketing campaigns for different customer segments
    based on their need and demands
  • To gain relevant insights and understand the scope of our research, Request
    a proposal

View the complete marketing analytics summary here:

https://www.quantzig.com/content/cpg-industry-marketing-analytics

About Quantzig

Quantzig is a global analytics and advisory firm with offices in the US,
UK, Canada, China, and India. For more than 15 years, we have assisted
our clients across the globe with end-to-end data modeling capabilities
to leverage analytics for prudent decision making. Today, our firm
consists of 120+ clients, including 45 Fortune 500 companies. For more
information on all of Quantzig's services and the solutions they have
provided to Fortune 500 clients across all industries, please contact us.

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