Market Overview

NICE Wins Technology Project of the Year at the Retail Systems Awards 2018

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NICE Workforce Management stands out for driving increased employee
engagement, enhanced visibility and cost savings for a UK based
insurance provider

NICE (NASDAQ:NICE) today announced that it has been awarded the Technology
Project of the Year at the 13th Annual Retail Systems Awards

together with a UK based insurance provider. NICE Workforce Management
(WFM) won the award for delivering increased visibility into key
performance indicators (KPIs), improving employee engagement, enabling
the contact center to absorb significantly more calls as well as
expanding flexibility of planning activities for the insurance provider.

Over a 12-month period, NICE delivered increased efficiency through
effective intraday planning, which resulted in significant savings for
the insurance provider that has a 500-seat contact center and over 100
branches across the UK. A key benefit NICE WFM drove for the insurance
provider was increased engagement with employees via expanded scheduling
flexibility. By automating employee change requests for holidays,
schedule trade, breaks and lunches and more, the NICE solution allowed
the insurance provider to easily and quickly address their staff's
needs. Using NICE WFM, the insurance provider was also able to publish
offline activities more than a month in advance, allowing their agents
and managers time to prepare in advance.

John O'Hara, President NICE EMEA, said: "Winning this award is
yet another affirmation of the expansive benefits that the NICE WFM
solution delivers and how it can change the game for our customers.
Improving experiences, both for clients as well as for employees, in
today's economy is crucial to an organization's success, and NICE's
innovative product offering is geared to helping customers capitalize on
this and lead in their domain."

NICE
WFM
puts enterprises on the path to excellent customer experience by
increasing engagement with and empowering agents, as well as delivering
visibility across the front and back offices. By optimizing scheduling,
automating time-consuming process tasks, enabling proactive responses in
real-time to changing conditions and harnessing artificial intelligence
(AI) to deliver accurate forecasting, the solution drives effective
planning of contact center operations and positively influences the
bottom line. Customers can also leverage the power of cloud by selecting
a cloud model to scale or expand as needed simply and flexibly.

About NICE

NICE (NASDAQ:NICE) is the world's leading provider of both cloud and
on-premises enterprise software solutions that empower organizations to
make smarter decisions based on advanced analytics of structured and
unstructured data. NICE helps organizations of all sizes deliver better
customer service, ensure compliance, combat fraud and safeguard
citizens. Over 25,000 organizations in more than 150 countries,
including over 85 of the Fortune 100 companies, are using NICE
solutions. www.nice.com.

Trademark Note: NICE and the NICE logo are trademarks or
registered trademarks of NICE Ltd. All other marks are trademarks of
their respective owners. For a full list of NICE's marks, please see: www.nice.com/nice-trademarks.

Forward-Looking Statements

This press release contains forward-looking statements as that term
is defined in the Private Securities Litigation Reform Act of 1995. Such
forward-looking statements, including the statements by Mr. O'Hara, are
based on the current beliefs, expectations and assumptions of the
management of NICE Ltd. (the Company). In some cases, such
forward-looking statements can be identified by terms such as believe,
expect, may, will, intend, project, plan, estimate or similar words.
Forward-looking statements are subject to a number of risks and
uncertainties that could cause the actual results or performance of the
Company to differ materially from those described herein, including but
not limited to the impact of the global economic environment on the
Company's customer base (particularly financial services firms)
potentially impacting our business and financial condition; competition;
changes in technology and market requirements; decline in demand for the
Company's products; inability to timely develop and introduce new
technologies, products and applications; difficulties or delays in
absorbing and integrating acquired operations, products, technologies
and personnel; loss of market share; an inability to maintain certain
marketing and distribution arrangements; and the effect of newly enacted
or modified laws, regulation or standards on the Company and our
products. For a more detailed description of the risk factors and
uncertainties affecting the company, refer to the Company's reports
filed from time to time with the Securities and Exchange Commission,
including the Company's Annual Report on Form 20-F. The forward-looking
statements contained in this press release are made as of the date of
this press release, and the Company undertakes no obligation to update
or revise them, except as required by law.

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