Market Overview

PLDA and HPE Collaborate to Develop Gen-Z Semiconductor IP

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PLDA and HPE collaborate on Gen-Z silicon IP to enable a robust
ecosystem of Gen-Z component providers to power memory-driven systems
and solutions

Hewlett Packard Enterprise (HPE) and PLDA®, an industry leader in
high-speed interconnect IP, today announced a joint collaboration to
meet the challenges of next-generation connectivity for advanced
workloads. Gen-Z is a new open interconnect protocol and connector
developed by the Gen-Z
Consortium
to solve the challenges associated with processing and
analyzing huge amounts of data in real time. HPE and PLDA are working
together to develop Gen-Z semiconductor IP designed to the Gen-Z Core
Specification 1.0.

Announced in February 2018, the Core Specification 1.0 enables the
industry to begin the development of products that incorporate the Gen-Z
interconnect protocol.

Creating one standard interconnect is important because it allows any
component – processing, memory, accelerators, networking – to talk to
any other component as if it were communicating with its own local
memory using simple commands. PLDA's Gen-Z IP will provide the building
blocks to create high performance low latency solutions where every
device in the system is connected at the speed of memory.

"PLDA is proud to collaborate with HPE to provide comprehensive design
IP to silicon providers to enable volume production of Gen-Z compatible
components and to enable system vendors to utilize the Gen-Z silicon
components to build network, storage and compute systems and solutions,"
said Arnaud Schleich, CEO, at PLDA. "This will enable an open ecosystem
of Gen-Z building blocks for a variety of solutions from the intelligent
edge to the cloud."

With Gen-Z, the industry can simultaneously support memory, I/O, storage
and different forms of compute on a common disaggregated, composable or
memory-semantic fabric (or interconnect).

Gen-Z reflects a broader industry trend that recognizes the importance
and role of open standards in providing a level playing field to promote
adoption, innovation and choice. By enabling technologists to
collaborate and contribute to an open and competitive ecosystem, Gen-Z
will help the industry fundamentally change how the world thinks about
computing.

"At HPE, we recognize the need to partner in the development of new
architectures and technologies that can effectively meet the needs of
our customers," said Mark Potter, CTO, HPE and Director, Hewlett Packard
Labs. "HPE is committed to supporting open standards and working
collaboratively to develop this new interconnect. The collaboration with
PLDA is a demonstration of HPE's commitment to the development and
industry-wide proliferation of Gen-Z, an important technology in meeting
the demands of the modern data center and in creating a Memory-Driven
Computing architecture
."

With Gen-Z, the industry can combine fast persistent memory, DRAM and
task-specific processing and accelerators on a fast memory fabric
without legacy constraints or device hierarchies. This approach
optimizes and simplifies system configurations to deliver optimal
performance tailored to specific user demands simply and efficiently
with better performance at reduced cost.

About PLDA
PLDA is a leading developer and licensor of
Semiconductor Intellectual Property (SIP) specializing in high-speed
interconnect protocol standards. Since 2001, PLDA focuses on
implementation of the PCI Express protocol (maintained by the PCI-SIG
Industry Consortium), and has established itself as a leader in that
space with over 3,000 customers and 6,200 licenses in over 60 countries.
PLDA is a global technology company with offices in Silicon Valley,
France, Bulgaria, Taiwan, and China. For more information visit http://www.plda.com.

About Hewlett Packard Enterprise
Hewlett Packard Enterprise
is a global technology leader focused on developing intelligent
solutions that allow customers to capture, analyze and act upon data
seamlessly from edge to cloud. HPE enables customers to accelerate
business outcomes by driving new business models, creating new customer
and employee experiences, and increasing operational efficiency today
and into the future.

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