Market Overview

El Paso USL Names Head Coach and Technical Director


El Paso USL President, Alan Ledford, and General Manager, Andrew
Forrest, announced today that Mark Lowry has been named Head Coach and
Technical Director for the organization. Mark joins the growing El Paso
USL staff which has business and soccer operations running full steam
ahead for the inaugural season in 2019.

This press release features multimedia. View the full release here:

El Paso USL Head Coach and Technical Director Mark Lowry (Photo: Business Wire)

El Paso USL Head Coach and Technical Director Mark Lowry (Photo: Business Wire)

"On behalf of the owners of El Paso USL, I would like to welcome Mark
and his family to El Paso. We are looking forward to offering
championship-level soccer under his direction," said Josh Hunt, CEO of
MountainStar Sports Group. "Mark is clearly committed to our community
and his connection to it will be critical to our success."

"Our extensive search provided exposure to many very talented and
experienced soccer coaches, but Mark's passion, recent success,
training, and progressive approach stood out. His enthusiasm for the
sport of soccer and his desire to win, combined with an appreciation of
the role a team plays in a community and the significant responsibility
that comes with his role, convinced us that he was the right choice to
lead our soccer operation on the field," said Alan Ledford, President of
El Paso USL.

"Mark has a proven track record in coaching and team management. He's
progressive and he has an innate ability to relate to players both on
and off the field which is essential for a successful soccer club," said
Andrew Forrest, General Manager for El Paso USL. "We think Mark is one
of the best and brightest young coaches in the United States and he
brings a wealth of top flight knowledge from his international training
and experience to our organization."

Born and raised in Birmingham, England, Mark comes to El Paso from the
Jacksonville Armada FC (NASL) where he first served as Assistant Coach
and ultimately the Head Coach leading the team through record-setting
milestones. Prior to that, he was with the Orlando City Soccer Club
(MLS) where he worked as Assistant Coach for the u23's and then as the
MLS Pro Academy Head Coach. He also served the Orlando City Soccer Club
as Community Programs Director. While in England, Mark worked for two
English Premier League (EPL) teams. He served as a Player Scout and
Academy Coach for the Wolverhampton Wanderers FC and he also served as a
Player Scout for the Birmingham City FC.

Mark played an extensive amount of youth soccer and actually signed with
Coventry City, a professional academy, at age 12. He holds a National
Diploma in Personal Training and Sports Performance and Sports Therapy,
Register of Exercise Professionals Level 3. Mark's coaching
qualifications from the English Football Association (The F.A.) include
the UEFA ‘A' License, the UEFA ‘B' License, and the Player and Match
Analysis Certificate.

"I am thrilled to have the opportunity to join MountainStar Sports Group
as the first ever head coach for El Paso's new USL club. I am excited to
help bring high level football to this town and, with such amazing
ownership, we expect to be a contender from day one," said Mark Lowry,
Head Coach and Technical Director of El Paso USL. "We will be bringing
the best players possible to put a competitive team on the pitch. I am
very much looking forward to getting my family settled here in El Paso
and getting started."

Mark will start with El Paso USL in August. He will relocate his wife,
Jessica, and two young daughters to El Paso before the end of the year.

El Paso USL Soccer will debut in March of 2019. Those interested in
placing a Season Seat Deposit to be among the first to select their
season seat location can do so with a $50 per seat deposit at
or may call 915-235-GOAL. Ticket prices and packages will be announced
in the coming months.

About El Paso USL

For more information about El Paso USL, please visit

About MountainStar Sports Group

Founded in 2012, MountainStar Sports Group, LLC (MSSG) is dedicated to
initiatives that promote economic development and enhance the quality of
life throughout the Borderplex region. MSSG's main focus has been on the
acquisition, development, and operation of professional sports and
entertainment opportunities for El Paso, Texas and Ciudad Juarez,
Mexico. MSSG owns and operates the El Paso Chihuahuas, the Triple-A
affiliate of the San Diego Padres of Major League Baseball, and El Paso
USL (temporary name), an expansion soccer club of the United Soccer
League. MountainStar Sports Group is also a co-owner of FC Juaréz (Los
Bravos) of Mexico's Liga Ascenso in the Mexican Futbol Federation. The
owners of MSSG are Woody Hunt, Paul Foster, Alejandra De la Vega Foster,
who serves as Chair of Los Bravos, and Josh Hunt, who serves as CEO of
MountainStar Sports Group. Alan Ledford is President of MSSG.

View Comments and Join the Discussion!