Market Overview

New Augusta Branch Opened by National Mortgage Lender PrimeLending

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National residential mortgage lender PrimeLending, a PlainsCapital
Company, announces the opening of a new office to serve the Augusta,
Georgia area. The branch is located at 609 Ponder Place, Unit B, Evans,
GA 30809.

The new location is being led by branch manager Bob Lacey (NMLS: 642479)
and his team of local mortgage experts.

"We're looking forward to bringing a higher level of service excellence
to local homebuyers by combining our Augusta-area expertise with the
national strength, stability and support of PrimeLending," said Lacey.
"We're now able to offer a wider variety of mortgage options, including
new construction, renovation and refinance loans, making us the go-to
lender for Central Savannah River-Area borrowers."

PrimeLending has been known for making home loans simple for more than
30 years. With a 96% customer satisfaction rating1 and more
than 7,000 5-Star Zillow® reviews nationwide, PrimeLending continues to
solidify its ranking as a top 10 national purchase lender.2

To learn more about the Augusta branch, be sure to visit its website at https://lo.primelending.com/augusta.

About PrimeLending

PrimeLending, a PlainsCapital Company, is a proven powerhouse in home
lending, combining personal guidance and local expertise with fast
service, more choices and the flexibility to meet homeowners' unique
needs. We're a Top 10 national home lender2 relentlessly
focused on empowering our customers to boldly pursue their homeownership
goals. Whether they're looking to buy, refinance or renovate a home, the
PrimeLending team works alongside our customers in all 50 states,
helping them make smart home financing decisions and have a rewarding
experience along the way. Delivering on this promise for more than 30
years, we're proud to consistently earn a 96% customer satisfaction
rating and become homeowners' lender for life. PrimeLending is a wholly
owned subsidiary of PlainsCapital Bank, which in turn is a wholly owned
subsidiary of Hilltop Holdings Inc. (NYSE:HTH). More information at
PrimeLending.com. Equal Housing Lender.

1 Survey administered and managed by an independent third
party following loan closing. 96% satisfaction rating refers to the
rating our customers give our loan officers. Our loan officers have
received a 96% Customer Satisfaction Rating.

2 As reported by Marketrac, powered by CoreLogic® for
purchase units nationally for 2012-2017.

PrimeLending, a PlainsCapital Company (NMLS No.: 13649), is a wholly
owned subsidiary of a state-chartered bank and is an exempt lender in
GA. V010918

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