Market Overview

SnapLogic Expands Global Partner Program

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Partner Connect Program increases training, benefits, joint
go-to-market opportunities to help channel capitalize on $12 billion
integration market

SnapLogic,
the leader in self-service application and data integration, today
announced significant updates to the SnapLogic
Partner Connect Program
to enable global technology, service, and
reseller partners to expand their enterprise integration and digital
transformation capabilities and offerings. New program benefits will
further empower SnapLogic partners to amplify customer success and take
advantage of the $12 billion application and data integration market.
SnapLogic's recent investments in its partner program have resulted in
60 percent growth in the past year, and the channel is projected to
represent 40 percent of company revenue by the end of 2018.

"SIs, VARs, and technology providers face increasing pressure to act as
strategic extensions of digital teams rather than one-off integrators,"
said Rich Link, Vice President of Global Channel Sales and Strategic
Alliances at SnapLogic. "Our customers are undertaking numerous digital
initiatives around cloud data warehousing, data lakes, master data
management (MDM), human capital management (HCM), customer relationship
management (CRM), and Customer 360 that rely on integration for success.
With these updates to the Partner Connect Program, we're enabling our
partners around the world to rapidly gain the expertise required to
accelerate our customers' strategic digital initiatives and deliver
repeatable solutions built with our leading Enterprise
Integration Cloud
platform."

Updates to the SnapLogic Partner Connect Program include:

  • Training and education: Full curriculum of free sales and
    technical training to help partners rapidly build pipeline, close
    deals, and successfully implement SnapLogic technology. The number of
    trained SnapLogic consultants around the world has grown by more than
    tenfold year-over-year.
  • Aggressive reseller discounts and referral rates: New deal
    referrals and reseller discounts encourage partner profitability.
    SnapLogic works closely with partners to support efforts to sell and
    deliver SnapLogic solutions to customers.
  • Solution incentives: Special deal incentives to reward partners
    who build and go-to-market with repeatable solutions based on
    SnapLogic and SnapLogic's technology partners such as Workday,
    Snowflake, and Reltio.
  • Partner portal: Provides a single destination for updates, deal
    registration, field assistance requests, collateral access, LMS system
    access, and discount relief requests.
  • Tiered program structure: Allows technology and
    implementation partners to customize their investment in SnapLogic and
    opportunities to grow their business.

Updates to the SnapLogic Partner Connect Program come on the heels of
continued global expansion and the addition of 11
new channel partners in EMEA
. SnapLogic was also recently named
among CRN's 2018
Channel Chiefs
and 100
Coolest Cloud Vendors
. For more information about the SnapLogic
Partner Connect Program, or to learn how to become a partner, please
visit: snaplogic.com/partners.

Partner Testimonials

"Customers are looking for ways to become data driven and enable better
decision making so that they can speed time-to-market and maximize value
delivered to the business. With SnapLogic's intelligent connectors for
Snowflake, all customer applications and data sources are seamlessly
connected to allow faster and more intelligent insight into data. We are
thrilled to be partnering with SnapLogic to help our joint customers
keep up with the exploding demand for data and achieve successful
business outcomes." — Tarik Dwiek, director of technology alliances
at Snowflake

"We see SnapLogic as the clear leader in self-service application and
data integration and it is a key component of our Information Delivery
Service. The newly enhanced Partner Connect Program will definitely help
us build upon our existing SnapLogic competencies, improve
profitability, and deliver real value to our customers." — Neil
Cowburn, chief executive officer at iMiDiA

"The Reltio Cloud delivers enterprise data-driven applications that are
powered by our modern data management Platform-as-a-Service, which helps
our customers make data-driven decisions that produce results.
SnapLogic's click-not-code approach to data and app integration makes it
extremely easy for our customers to access and ingest data from their
target applications into Reltio, where it is turned into a readily
accessible source information and knowledge assets. Our partnership with
SnapLogic has really enabled us to collaborate at a product level and
make the power of self-learning a reality for our customers." — Vasu
Vallurupalli, vice president of alliances, Reltio

"Integration is everywhere, whether it is about enabling the digital
economy with digital assistants, the rise of AI and connected assets,
the on-going journey to the cloud, improving existing business
processes, or classic system integration; the integration of data is
vital. By partnering with SnapLogic, we can break down any silo between
systems and integrate even quicker. We provide our customers with hybrid
integration solutions powered by SnapLogic to improve the way they stay
competitive and fully support their business goals." — Roberto Viana,
cofounder, Rojo Consultancy

"Logan Data was formed with a vision to provide robust data consulting
services across various domains with a primary focus on the healthcare
sector. SnapLogic is demonstrating their commitment to their partners
with the Partner Connect Program. The SnapLogic Enterprise Integration
Cloud is an integral part of our cloud integration, BI and analytics,
data lake and big data practice offerings and helps us achieve
successful business outcomes with our clients." — Krishna Kodeboyena,
president, Logan Data

"Enhancing end customers' digital experience has been the primary focus
of our clients, and organizations like SnapLogic are at the forefront of
this transformation, developing technologies that unlock the true
potential of disparate data. We are excited about the new Partner
Connect Program as we feel it will align us even closer to SnapLogic and
enable us to further extend the phenomenal work we are doing together
for our clients." — Raj Babu, head of customer success, Agilisium

About SnapLogic

SnapLogic is the leader in self-service integration. The company's
Enterprise Integration Cloud makes it fast and easy to connect
applications, data, APIs, and things. Hundreds of Global 2000 customers
— including Adobe, AstraZeneca, Box, GameStop, Verizon, and Wendy's —
rely on SnapLogic to automate business processes, accelerate analytics,
and drive digital transformation. SnapLogic was founded by data industry
veteran Gaurav Dhillon and is backed by blue-chip investors including
Andreessen Horowitz, Capital One, Ignition Partners, Microsoft, Triangle
Peak Partners, and Vitruvian Partners. Learn more at snaplogic.com.

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