Market Overview

Coles Selects Rambus to Revolutionise Retail in Australia

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Platform secures omnichannel payments

Rambus
Inc
. (NASDAQ:RMBS) a leader in digital security, semiconductor and
IP products and services, today announced that Coles, one of Australia's
largest retail groups, has selected the Rambus
Unified Payment Platform
to securely power its Digital Payment
Solutions.

Unified Payment Platform with bank-grade security enhances the
customer buying journey

Rambus Unified Payment Platform provides both customers and retailers
with a hassle-free, omnichannel payments service. The platform can
digitise payments, gift cards, loyalty cards, coupons and receipts, and
bring them into a single application that can be downloaded by customers
and used on mobile devices. Omnichannel commerce allows retailers to
marry online and in-store shopping, offering in-aisle checkout with
multiple, convenient forms of payment. The platform consolidates this
payment data into a single transaction, which can be made either
in-store or online.

"We are looking forward to working with Coles to build their new digital
payments solution in a very exciting time of change for the payments
industry. We believe that our experience in providing card, mobile and
account-based solutions for banks, financial institutions and retailers
alike will allow us to bring the future of payments to Coles' customers
today through a trusted experience that is fun and easy," said Jerome
Nadel, SVP of Security Products and CMO, Rambus.

For more information on Rambus' Unified Payment Platform solution, visit rambus.com/security/payments/unified-payment-platform.
Or, to learn more about Rambus' tokenisation solutions visit rambus.com/payments.

Follow Rambus:

Company website: rambus.com

Rambus blog: rambus.com/blog

Twitter: @rambusinc

LinkedIn: www.linkedin.com/company/rambus

Facebook: www.facebook.com/RambusInc

About Rambus Security

Rambus Security is dedicated to providing a secure foundation for a
connected world. Our innovative solutions span areas including tamper
resistance, network security, mobile payment, smart ticketing
and trusted transaction services. Rambus' foundational technologies
protect nearly nine billion licensed products annually, providing secure
access to data and creating an economy of digital trust between our
customers and their customer base. Additional information is
available at rambus.com/security.

About Rambus

Dedicated to making data faster and safer, Rambus creates innovative
hardware, software and services that drive technology advancements from
the data center to the mobile edge. Our architecture licenses, IP cores,
chips, software, and services span memory and interfaces, security, and
emerging technologies to positively impact the modern world. We
collaborate with the industry, partnering with leading chip and system
designers, foundries, and service providers. Integrated into tens of
billions of devices and systems, our products and technologies power and
secure diverse applications, including Big Data, Internet of Things
(IoT) security, mobile payments, and smart ticketing. For more
information, visit rambus.com.

Source: Rambus Inc.

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