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Marketing Analytics Engagement for a Food and Beverage Client Helped Personalize Customer and Marketing Engagements| Quantzig

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Quantzig, a pure-play analytics solutions provider, has announced the
completion of their latest marketing
analytics engagement on the food and beverage industry
. A leading
food and beverage industry client wanted to develop a sound marketing
strategy for different customer segments based on their consumption
pattern and demands.

This press release features multimedia. View the full release here:
https://www.businesswire.com/news/home/20180724005544/en/

Marketing analytics engagement for a food and beverage client helped personalize customer and market ...

Marketing analytics engagement for a food and beverage client helped personalize customer and marketing engagements. (Graphic: Business Wire)

According to the food and beverage industry experts at Quantzig,
"Several internal and external pressures across the global value
chain will challenge the food and beverage companies to enhance
operational efficiency, resilience, and performance. "

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a proposal
to see how Quantzig's solutions can help you.

The business environment today is uber-global and dynamic, forcing
leading players in the food and beverage industry to develop targeted
marketing strategies. Organizations who are well-equipped to respond
proactively to these challenges will succeed in reducing costs and
functioning efficiently. Furthermore, food and beverage companies that
go beyond the competition will be able to position themselves for
long-term sustainability, success, and brand recognition.

The marketing analytics engagement helped the client to anticipate
customer behavior, as the solutions are obtained using statistical
methods and data mining tools that enable organizations to devise
predictive models using a combination of variables.

To know more about the benefits of marketing analytics solution, request
a demo

This marketing analytics solution provided
benefits that helped the client to:

  • Predict customer behavior and develop marketing strategies that were
    aimed at their preferences
  • Create unique customer experiences, which reduce the disparity in the
    customer's mind regarding brand choices
  • To know more about the benefits of marketing analytics solution, ask
    an analyst

This marketing analytics solution offered
predictive insights on:

  • Devising targeted marketing campaigns for different customer segments
    based on their consumption pattern
  • Extracting the right information from the collected data, which, in
    turn, helped in generating valuable insights
  • To gain relevant insights and understand the scope of our research, Request
    a proposal

View the complete marketing analytics summary here:

https://www.quantzig.com/content/food-and-beverage-industry-marketing-analytics

About Quantzig

Quantzig is a global analytics and advisory firm with offices in the US,
UK, Canada, China, and India. For more than 15 years, we have assisted
our clients across the globe with end-to-end data modeling capabilities
to leverage analytics for prudent decision making. Today, our firm
consists of 120+ clients, including 45 Fortune 500 companies. For more
information on all of Quantzig's services and the solutions they have
provided to Fortune 500 clients across all industries, please contact us.

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