Market Overview

Global Intelligent Virtual Assistant Market 2018-2023: Market Value is Projected to Exceed US$ 9 Billion by 2023, Expanding at a CAGR of 32% -


The "Intelligent
Virtual Assistant Market: Global Industry Trends, Share, Size, Growth,
Opportunity and Forecast 2018-2023"
report has been added to's

The global intelligent virtual assistant reached a value of nearly US$
1.7 Billion in 2017

An intelligent virtual assistant is a system with artificial
intelligence (AI) which imitates human interaction in order to carry out
particular tasks. This system is being increasingly used due to machine
learning along with other advancements made in AI technologies.
Intelligent virtual assistants have a large capacity to learn, reason
and understand which are the three essential components required to
emulate the problem-solving abilities of a customer service agent. They
offer user interface with personal computers through various platforms
which include SMS, messenger, internet coupled with others.

The growth of the global intelligent virtual assistant market is being
primarily driven by the penetration of smartphones along with a rapid
growth in the social media traffic which has led to a substantial rise
in the consumer awareness about benefits offered by intelligent virtual

Additionally, a significant shift from analogue to digital technologies
in organisations across the globe is propelling the demand for
intelligent virtual assistants. Apart from this, a high demand for
automation in services that offer customer support is another factor
which is driving the growth of the market. Moreover, rising usage by
young generation coupled with improved consumer experience are some of
the other factors which are positively influencing the market growth.

Looking forward, the market value is projected to exceed US$ 9 Billion
by 2023, expanding at a CAGR of 32% during 2018-2023.

Market Summary:

  • Based on product, the market has been segmented into chatbot and smart
    speakers. A chatbot is a computer programme that carries out a
    conversation through text or text based methods. Whereas, smart
    speakers are a type of wireless speakers and voice command devices
    which consist of a virtual assistant.
  • The market has been further segregated into different types of
    intelligent virtual assistant which include rule based and
    conversational AI based.
  • The intelligent virtual assistant is also available in various
    technologies such as text based, text-to-speech, automatic speech
    recognition (ASR), etc.
  • On the basis of end-Use, BFSI represents the largest segment owing to
    a high demand in automated customer support services. It is followed
    by travel, retail, government, education and other sectors.
  • Region-wise, the market has been segmented into North America, Europe,
    Asia-Pacific, Middle East and Africa, and Latin America. Currently,
    North America dominates the market, holding the majority of the global

Key Topics Covered:

1 Preface

2 Scope and Methodology

3 Executive Summary

4 Introduction

5 Global Intelligent Virtual Assistant Market

6 Market Breakup by Product

7 Market Breakup by Type

8 Market Breakup by Technology

9 Market Breakup by End-Use

10 Market Breakup by Region

11 Competitive Landscape

  • Microsoft
  • Nuance Communications
  • Samsung Electronics
  • Alphabet
  • Apple
  • Amazon
  • International Business Machines (IBM)
  • Baidu
  • Blackberry
  • Inbenta Technologies

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