Market Overview

SessionM Announces New Strategic Funding to Fuel New Innovation and Global Expansion


Round led by Salesforce Ventures

today announced that it closed a $23.8 million funding round led by Salesforce
with full participation from other existing premier
investors including Causeway
Media Partners
, CRV,
, Highland
and Kleiner
Perkins Caufield & Byers
. This is the second investment in the
company by Salesforce Ventures. SessionM is on pace for a record year of
customer wins and revenue growth, and will use the funds to accelerate
sales and marketing, product innovation, talent acquisition and global

"At Salesforce, we invest in companies bringing cutting-edge solutions
to our customer base," said Matt Garratt, managing partner at Salesforce
Ventures. "SessionM and Salesforce's joint customers have also achieved
great success, and I am excited for this traction to continue in the
quarters ahead."

SessionM enables companies to engage each individual customer with the
most compelling offers, product recommendations and incentives. By
analyzing behavioral and transactional data in real time and applying
advanced machine learning, SessionM delivers personalized experiences
based off of individuals' unique characteristics.

The company's success in driving more profitable consumers has fueled
its rapid growth with some of the strongest businesses in the world,
including Barneys New York, Kimberly-Clark, TGI Fridays, L'Oréal and
many more. With clients globally, the SessionM platform currently
manages more than 150 million customer profiles and processes nearly 4
billion events daily, all with the goal of helping clients build more
meaningful and loyal customer relationships.

"Our platform is purpose-built to inspire loyalty in consumers as
measured by increased frequency, spend and satisfaction. That's made
possible through delivering high-impact personalized experiences that
are rooted in every customer's unique data. It's extremely gratifying
when some of the best and most innovative companies in the world look to
SessionM to help them solve their most pressing initiatives around
personalization and customer engagement. With this investment, we will
be able to deliver even more product innovation, consultative support
and global scale," said Lars Albright, chief executive officer and
co-founder at SessionM. "We're proud and thankful for the support of all
our investors."

About SessionM
SessionM is a customer data and engagement
platform empowering the world's most innovative brands to forge stronger
and more profitable customer relationships. The platform scales for the
enterprise, globally. SessionM is headquartered in Boston with offices
around the globe. For more information on SessionM, visit

About Salesforce Ventures
Salesforce, the global leader in
CRM, empowers companies to connect with their customers in a whole new
way. Salesforce Ventures — the company's corporate investment group —
invests in the next generation of enterprise technology that extends the
power of the Salesforce Customer Success Platform. Portfolio companies
receive funding, access to the world's largest cloud ecosystem and
guidance from Salesforce's innovators and executives. With Salesforce
Ventures, portfolio companies can also leverage Salesforce's expertise
in corporate philanthropy by joining Pledge 1% to make giving back part
of their business model. Salesforce Ventures has invested in more than
275 enterprise cloud startups in 17 countries since 2009. For more
information, please visit

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