PATCHOGUE, N.Y., June 18, 2018 /PRNewswire-iReach/ -- Leading internet marketing company, fishbat, explains four ways plastic security seals companies can optimize their business YouTube channels to generate leads. To ensure that your channel is easily discovered and remains engaging for viewers, follow these tips:

1. Optimize the 'About Us' Page. YouTube is the second largest search engine, which means many viewers end up searching for videos organically. The About Us page is the business channel's information that displays in the search results. Putting a keyword into the first 48 characters of your business' About Us page and ensuring that the company's information is described in a detailed yet concise way will help the page ranking and let viewers find a page more easily.
2. Update Your Channel Trailer. Traditionally, channel trailers are between 30-60 seconds in length, as compared to full page-one videos that average 14 minutes and 50 seconds. Channel Trailers are used to showcase your brand and the diversity of your products to captivate nonsubscribers right from the start. Having an updated channel trailer is a good way to wow potential customers and explain all the ways security seals can be used.
3. Implement User Interaction Signals. In order to increase ranking and authority, make your page easy for both subscribers and nonsubscribers to interact with. Asking viewers to comment below the video, placing "share" and "like" buttons in noticeable areas on the page, and providing encouraging reasons for viewers to subscribe to the page are all ways to strengthen interactions.
4. Use Compelling Language. In addition to the video posted on the channel, businesses should utilize the 70-character description underneath to explain their video's goals and its value to viewers. Implementing CTA's and social promotions, as well as testing different phrases and titles, will allow you to generate a higher CTA.

About fishbat: fishbat is a full-service digital marketing firm and social media agency dedicated to connecting all types of businesses, like American Casting and Manufacturing Security Tags Company, with their target audiences in the most effective and efficient way. Through innovative strategies in social media management, search engine optimization (SEO), branding, web design, reputation management and public relations, fishbat promotes a consistent and professional online voice for all of its clients.

Media Contact: Scott Darrohn, fishbat, 855-347-4228, press@fishbat.com

News distributed by PR Newswire iReach: https://ireach.prnewswire.com

SOURCE fishbat