Market Overview

The Knot Celebrates National Wedding Planning Day With 9 Hours Of Live Wedding Planning Advice & Etiquette On Facebook Live

Share:

Premier Wedding Brand Will Host Expert-Filled Facebook Live Plan-a-Thon and Help Couples #EnjoyTheJourney With Prizes and Experiences Worth Hundreds of Thousands of Dollars

NEW YORK, March 1, 2018 /PRNewswire/ -- In celebration of National Wedding Planning Day on March 1, The Knot—the leading digital wedding brand—will kick off wedding planning season with a nine-hour Facebook Live plan-a-thon, plus $250,000+ worth of daily gifts, cash and experiences throughout the month of March to help couples enjoy the wedding planning journey. As the premier wedding planning app and website, hundreds of thousands of engaged couples from across the country use The Knot each day to help them with every step of their wedding planning journey—from defining and articulating their wedding style and recommending just the right local professionals, to managing all their guest experiences and wedding registries in one place.

The Knot logo. (PRNewsFoto/The Knot) (PRNewsfoto/The Knot)

"In seeing the popular response to our Wedding Wednesday Facebook Live planning show, we wanted to celebrate the start of wedding planning season with the ultimate planning event: a nine-hour live plan-a-thon dedicated to all things weddings," says Kristen Maxwell Cooper, editor in chief of The Knot. "We'll be taking questions from couples in real time, chatting with industry pros, plus kicking off an entire month of giving amazing gifts, cash and experiences worth hundreds of thousands of dollars."

From 9 a.m. ET to 6 p.m. ET today, The Knot editors and a squad of premier industry experts—including Kleinfeld Bridal stylist and fashion expert Shay Yarbrough, Beautini CEO and founder Brittany Lo and more—will be available on The Knot Facebook to answer anything and everything there is to know about planning a wedding. From finding your wedding style and the right local wedding professionals, to budgeting, top fashion and beauty tips and scheduling your day-of timeline, The Knot Squad will be sharing expert advice and answering all couples' burning wedding planning questions. One lucky viewer will receive an experienced stylist from Trunk Club valued at $1,000 to help with personal and wedding fashion.

Keeping the celebration and excitement of wedding planning going all month long, The Knot is helping couples #EnjoyTheJourney of wedding planning by gifting more than $250,000 in wow-worthy prizes and experiences, including:

  • $10,000 to The Home Depot for home décor and furniture so couples can start building and designing their home together
  • Wedding gowns and veils from Kleinfeld Bridal
  • Private wedding day first dance lesson with ABC's Dancing with the Stars pro Kym Herjavec at her LA studio, The BOD by Kym Herjavec
  • Complimentary hotel room blocks for couples' beloved wedding guests from HotelPlanner
  • Live musical performance by country singer and songwriter Morgan Evans
  • Private fitness experience with celebrity trainer Ashley Borden of E!'s Revenge Body with Khloe Kardashian
  • Money to put toward couples' cash registries on The Knot Newlywed Fund
  • Private wedding planning consultation with The Knot editors
  • Additional prizes from Glossier, REI, ClassPass, Lasting, HitchSwitch and more

Members of The Knot can see official rules and submit their entries for a chance to win these prizes by visiting www.theknot.com/Enjoy-The-Journey.

According to The Knot experts, setting your budget, creating the guest list, and searching for and booking your venue are the first wedding planning must-dos after getting engaged. Couples can start their wedding planning with The Knot Wedding Planner app for iPhone and Android, which allows them to easily search and connect with approximately 300,000 local wedding vendors, book venue tours, take an interactive style quiz to define their wedding vision, manage personalized checklists and budgets, create a registry and custom wedding website and more.

About The Knot
The Knot is the nation's leading wedding resource and marketplace that seamlessly engages, matches and connects couples with the right products, services and local wedding professionals they need to plan and pull off their wedding. The trusted brand reaches a majority of engaged couples in the US through the #1 wedding website TheKnot.com, its mobile apps, The Knot national and local wedding magazines, and The Knot book series. The Knot has inspired an estimated 25 million couples to plan a wedding that's uniquely them. The Knot is the flagship brand of XO Group Inc. (NYSE: XOXO), which helps people navigate and enjoy life's biggest moments—from getting married to moving in together and having a baby. Please visit The Knot online at TheKnot.com and follow on social media: Facebook.com/TheKnot and @TheKnot on TwitterPinterest and Instagram.

Forward-Looking Statements
This release may contain projections or other forward-looking statements regarding future events or our future financial performance. These statements are only predictions and reflect our current beliefs and expectations. Actual events or results may differ materially from those contained in the projections or forward-looking statements. It is routine for internal projections and expectations to change, and therefore it should be clearly understood that the internal projections and beliefs upon which we base our expectations may change. Although these expectations may change, we will not necessarily inform you if they do or update this release. Please refer to documents we file from time to time with the Securities and Exchange Commission for a discussion of the risks and other factors that could cause actual results to differ materially from the forward-looking statements contained herein. Forward-looking statements in this release are made pursuant to the safe harbor provisions contained in the Private Securities Litigation Reform Act of 1995.

 

Cision View original content with multimedia:http://www.prnewswire.com/news-releases/the-knot-celebrates-national-wedding-planning-day-with-9-hours-of-live-wedding-planning-advice--etiquette-on-facebook-live-300606416.html

SOURCE The Knot

View Comments and Join the Discussion!