Market Overview

CarStory Market Reports Available to 2,500 FordDirect Dealers to Instantly Merchandise Inventory with Industry's Best Vehicle Analytics


AI-Driven Insights Drive Customer Engagement and Conversion on Dealer

automotive AI platform, today announced that its CarStory
Market Reports
for used vehicles are available
to all Ford and Lincoln dealers with a FordDirect website at no charge.
This partnership provides Ford and Lincoln dealers with the opportunity
to tap into CarStory's proprietary vehicle and market analytics tool to
help price and market used vehicles.

This press release features multimedia. View the full release here:

FordDirect and CarStory partnership (Photo: Business Wire)

FordDirect and CarStory partnership (Photo: Business Wire)

CarStory Market Reports use advanced AI and analytics to best position
used vehicles in local markets to sell. Using the industry's largest set
of inventory and shopper insights, Market Reports are the most advanced
way for dealers to connect visitors with the vehicles they want.
Analyzing shopper behavior and the local market, CarStory provides used
vehicle information to help buyers to make purchase decisions.

"Dealers need the most innovative tools to stay competitive in the
crowded market," said Chad Bockius, CPO, CarStory. "There's just too
much data out there to stick with the old ways. Shopping behavior is
changing with the proliferation of mobile-first and consumers want
answers, not just more information. We are excited to partner with
FordDirect to give dealers the analytics they need to turn browsers into

Over 10,000 franchise and independent dealers, including OEMs and
automotive marketplaces currently use Market Reports. By adopting this tool,
FordDirect joins Volkswagen, Hyundai and others in taking the next step
to enhance the online vehicle shopping experience.

For more information, or to sign up, please visit:

About CarStory

Powered by the industry's largest database of inventory and shopper
insights, CarStory
uses artificial intelligence (AI) and machine learning to help both
consumers and dealers make confident decisions. With a network of over
10,000 dealers nationwide, and touching over 15 million consumers a
month, CarStory is the leading automotive analytics platform in the

About Vast

Vast is the leader in Automotive Vertical AI for automotive industry,
applying domain knowledge, expertise and content to service
customer-acquisition, vehicle sales and data analysis. Vast's auto
platform, CarStory, supports a number of products including CarStory
Market Reports and Founded in 2005, Vast is the premier
provider of automotive big data solutions for the largest brands in
automotive. Learn more at

View Comments and Join the Discussion!