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Dickey's Barbecue Restaurants, Inc. CEO Laura Rea Dickey to Present Keynote Address at TDWI Leadership Summit

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Dickey will detail the company's use of iOLAP's voice enabled
technology to perform key business functions and provide metrics in real
time

Dickey's Barbecue Restaurants, Inc. CEO Laura Rea Dickey will present a
keynote address today at the TDWI
Las Vegas Leadership Summit
, an interactive knowledge-sharing event
for IT executives focused on best practices, strategies and technologies
for creating and executing enterprise data strategies. In her keynote, Making
Data Actionable at Dickey's Barbecue Pit
, Dickey will detail how the
barbecue chain is incorporating technology at its locations nationwide
to deliver key business insights, including the use of iOLAP's Enterprise
Voice Service
to perform key business functions and provide business
metrics in real time.

Dickey's Barbecue Pit is the nation's largest barbecue chain with more
than 550 locations in 44 states and a recognized technology leader in
the restaurant industry. Dickey served as Chief Information Officer for
eight years after stints leading the marketing, IT and training
departments and made the transition to CEO after excelling in the CIO
role. In her time as CIO, Dickey implemented countless new initiatives
to improve the Dickey's brand and better the business as a whole,
finding ways to merge technology and barbecue to create a way to better
serve Dickey's customers as well as the business.

Dickey's has been partnering with iOLAP's Enterprise
Voice Platform Team to voice enable key business intelligence functions
and store operations--initially focused on the monthly planning process
by reviewing store sales metrics, performing comparison analysis, and
understanding customer feedback. The goal is to provide Dickey's
operations leaders a new way to simply ask questions and quickly receive
answers around the performance of a store, pin point key outliers, and
easily compare year-over-year performance without sifting through
reports, logging on to multiple systems, or purchasing additional tools.

Dickey will discuss how the company is currently voice enabling key
store operations and finding opportunities to reduce costs by enabling
hands free operations for inventory analysis, food temperature
compliance and waste management controls. This allows the store
operations team to consume and analyze information as well as taking
actions using the Voice Platform.

"Without iOLAP's Enterprise Voice platform, our needed solution would
have taken months to implement," said Dickey. "Our team is able to
easily modify the skill and user experience and we are getting amazing
insight into usage and are seeing big value, cost savings, and early
mover advantages by using voice capabilities as part of our core
business functions. I look forward to sharing our real-world experiences
in this address."

"I have seen many attempts to integrate voice and natural language
technologies with business intelligence, most with limited success,"
said Donald Farmer, Principal of TreeHive Strategy, and co-chair of the
TDWI Leadership Summit. "Dickey's use of iOLAP Enterprise Voice in their
core business is compelling and indicates the solution scales and
performs in sustained everyday use. Attendees of the Leadership Summit
are in for a real treat when Laura presents her keynote address."

iOLAP's enterprise voice platform that accelerates the development,
deployment, operations and monitoring of Alexa Skills in a business
environment. The iOLAP Enterprise Voice platform enables iOLAP's Voice
Platform team to quickly implement common persona templates, integrate
with database platforms via ODBC/JDBC and third party applications via
APIs.

"We are proud of our collaboration with Dickey's Barbecue, who is
striving to maximize their investment in data by delivering powerful
voice-enabled business solutions to their stakeholders," said Don
Mettica, iOLAP senior vice president, Business Analytics and Big Data.
"Leveraging voice services can rapidly accelerate user adoption and
minimize the need for training by providing a natural, intuitive
interface using iOLAP Enterprise Voice."

About Dickey's Barbecue Restaurants, Inc.

Dickey's Barbecue Restaurants, Inc., the nation's largest barbecue chain
was founded in 1941 by Travis Dickey. Today, all meats are still slow
smoked on-site in each restaurant. The Dallas-based family-run barbecue
franchise
offers several slow-smoked meats and home style sides with
No
B.S. (Bad Stuff)
' included. The fast-casual concept has expanded to
nearly 600 locations in 44 states. In 2016, Dickey's won first place on
Fast Casual's "Top
100 Movers and Shakers
" list. Dickey's Barbecue Pit has also been
recognized by Entrepreneur Magazine, Franchise Times, and Nation's
Restaurant News. For more information on Dickey's awards, visit www.dickeys.com.

About iOLAP

iOLAP, Inc. is a strategic data consultancy specializing in Big Data,
Advanced Analytics, Business Intelligence (BI) strategy and Voice
Solutions. They are completely focused on these markets and bring a
client-centric and business-focused perspective to all of their
engagements. iOLAP has been in business since 1999 with in-depth
expertise across all EDW and BI technology areas, including the newest
leading-edge Advanced Analytics, Data Visualization and Big Data
architectures. They are early innovators in the Voice Platform area and
serve some of the world's largest companies across all major industries.
While other consultants are still trying to figure it out, iOLAP has
already delivered results, thanks to better people, strategy, delivery
practices and methodology. Visit them online at www.iolap.com/voice.

All products or company names herein may be trademarks of their
respective owners.

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