Market Overview

Newegg Reports Record Black November® Sales


Gains Driven by Focus on Gamers, DIY, Marketplace Expansion,
International Growth

the top tech-focused e-retailer in North America, today announced a
record start to the 2017 holiday shopping season. The company – which
closed the books on its latest Black November® campaign last week
– posted 10% year-over-year growth compared to November 2016.

"Since November 1, we've seen strong customer engagement in response to
our Black November offering," said Merle McIntosh, Newegg's SVP of Sales
& Marketing. "We're encouraged not just by increased sales in core
product categories for gamers and DIYers, but also the complementary
aspects of our marketplace offerings and global growth."

Newegg's double-digit November growth further indicates the holiday
shopping season is starting earlier as shoppers seek out discounts well
ahead of Thanksgiving. Newegg anticipated this shift early and coined
the "Black November" term in 2009 and earned a registered trademark for
it in 2015. Now in its ninth year, Newegg's Black November expanded
beyond North America and into the company's global network of 52

Four notable trends emerged from Newegg's 2017 Black November sales:

Gaming is the Dominant Catalyst: eSports and new AAA video game
titles are fueling strong sales of PC upgrade components such as memory,
GPUs and monitors, plus gaming accessories such as gaming mice,
keyboards and mousepads.

Strong Marketplace Performance: Sales driven by Newegg's
Marketplace were up 45% during Cyber Week compared to last year.
Customers are responding positively to Newegg's increasingly diverse
portfolio sourced from the company's Marketplace sellers.

Canadian Growth: Sales to Canadian customers were up 49%, further
validating Newegg's continued investment in its Canadian infrastructure.

Overseas Expansion: Newegg's global operation is still in its
early stages, but had an extremely strong showing. Opening these new
markets is attracting both new customers and sellers, which is expanding
Newegg's market and its merchandise offering.

Continue to visit
throughout the month of December for the latest holiday shopping deals. Like
Newegg on Facebook
and follow
Newegg on Twitter
to stay up to date on the company's latest news.

About Newegg
Newegg Inc. is the leading electronics-focused
e-retailer in the United States. It owns and operates (
which was founded in 2001 and regularly earns industry-leading customer
service ratings. It has a global reach to more than 50 countries in
Europe, Asia Pacific, Latin America and the Middle East. The
award-winning website has more than 32 million registered users and
offers customers a comprehensive selection of the latest consumer
electronics, entertainment, smart home and gaming products, consistently
ranking as one of the best online shopping destinations. Newegg Inc. is
headquartered in City of Industry, California. Newegg also operates and

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