Market Overview

First Foundation Bank Promotes Lindsay Lawrence to Chief Operating Officer


First Foundation Inc. (NASDAQ:FFWM), a financial services company with
two wholly-owned operating subsidiaries, First Foundation Advisors and
First Foundation Bank, announced today the promotion of Lindsay Lawrence
from Executive Vice President, Chief Banking Officer to Executive Vice
President, Chief Operating Officer of First Foundation Bank.

"Lindsay has been a valued member of our team since she started with us
in 2015, and has continued to deliver results time and again on
strategic initiatives across the firm," said Scott F. Kavanaugh, CEO of
First Foundation. "Her strong leadership ability gives me tremendous
confidence as she steps into her new role."

Lindsay joined First Foundation Bank in 2015 as Executive Vice
President, Director of Depository Services and most recently served as
Chief Banking Officer. In her roles with First Foundation Bank, she has
overseen bank operations and the significant deposit growth over the
last two years. She was also responsible for the expansion of the retail
branches, launch of the specialty deposits group as well as building out
the teams focused on treasury management and digital delivery. Her focus
has always included building integrated processes to help ensure client
satisfaction across all channels of the bank, including the
implementation of several core system initiatives.

"Lindsay has consistently demonstrated an exceptional capacity to work
amongst our dynamic teams and effectively manage the firm's complex
operational activities," said David DePillo, President of First
Foundation Bank. "She's been a driving source of First Foundation Bank's
growth and success, and as we enter into an exciting period of
expansion, this role is a perfect fit."

Prior to joining First Foundation, Lawrence was the Commercial Deposits
Executive at Umpqua Bank, and before that the Executive Vice President,
Chief Banking Officer at Opus Bank. She has held executive leadership
roles at several regional banks where she focused on client growth and
firm development. Lawrence earned her MBA degree from the Paul Merage
School of Business at the University of California, Irvine, and BS
degree in communications from Northwestern University. Additionally, she
was named an Orange County Metro "40 Under 40" in 2011 for her
professional achievements and community service involvement.

About First Foundation

First Foundation, a financial institution founded in 1990, provides
private wealth management, personal banking, and business banking. The
Company has offices in California, Nevada, and Hawaii with headquarters
in Irvine, California. For more information, please visit

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