Market Overview

Hilton Announces New Head of Brand Communications


Communications Veteran Craig Dezern Joins a World-Class Global
Team as a New Vice President

Hilton (NYSE:HLT) today announced Craig Dezern has joined the company as
Vice President of a newly created team, Brand Communications. In his
role, Dezern will lead global communications across Hilton's 14
industry-leading brands as well as for the award-winning Hilton Honors
loyalty program. The experienced team Dezern will oversee focuses
primarily on reaching consumer audiences around the world through brand
storytelling and marketing communications, including the more than 160
million guests Hilton welcomes every year. Dezern will report directly
to Katie Beirne Fallon, Hilton's Executive Vice President of Corporate

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Hilton Announces New Head of Brand Communications. (Photo: Business Wire)

Hilton Announces New Head of Brand Communications. (Photo: Business Wire)

Prior to joining Hilton, Dezern spent more than 20 years as a
communications leader at the Walt Disney Company. Most recently, Dezern
led a team of more than 100 professionals driving earned, owned, social
and promotional media campaigns for Walt Disney Parks and Resorts, a
family vacation business that spans three continents and includes six
world-class vacation destinations and a top-rated family cruise line.
Before joining Disney, Craig was an award-winning journalist for The
Orlando Sentinel
, earning national accolades for feature writing,
environmental reporting and public service.

"Hilton has an incredible story, with a nearly 100-year legacy, more
than 5,000 hotels globally, and extraordinary Team Members who are
dedicated to fulfilling our mission to be the most hospitable company in
the world," said Fallon. "We are thrilled to have Craig joining our team
of world-class communicators, to lead us in the telling of that story in
an authentic way to our loyal customers and future guests."

A native of Louisville, Ky., Dezern earned his B.A. from Western
Kentucky University, with a double major in journalism and English. In
1992, Craig was a journalism fellow at the Yale Law School, earning a
Master of Studies in Law. Craig is the professional advisor for the
University of Florida Bateman Competition, serves on the board of
Historic St. Augustine and recently joined the WKU Department of
Communications Advisory Council.

"This is an incredibly exciting time to be joining Hilton as the
company's brands continue to exceed expectations and expand globally,"
said Dezern. "I look forward to leading this exceptional team to inspire
even more guests to travel and enjoy the hospitality Hilton is known for
around the world."

Dezern joins Hilton's communications leaders Katrina Jones, SVP Team
Member & Executive Communications, and Nigel Glennie, VP Corporate
Communications in Hilton's headquarters in McLean, Virginia. His
appointment to this role coincides with an integration of the Brand and
Hilton Honors PR teams into the aligned global communications team for
Hilton, which will now encompass all corporate, internal and brand

About Hilton

Hilton (NYSE:HLT) is a leading global hospitality company, with a
portfolio of 14 world-class brands comprising more than 5,000 properties
with over 825,000 rooms in 103 countries and territories. Hilton is
dedicated to fulfilling its mission to be the world's most hospitable
company by delivering exceptional experiences - every hotel, every
guest, every time. The company's portfolio includes Hilton Hotels &
Resorts, Waldorf Astoria Hotels & Resorts, Conrad Hotels & Resorts,
Canopy by Hilton, Curio Collection by Hilton, DoubleTree by Hilton,
Tapestry Collection by Hilton, Embassy Suites by Hilton, Hilton Garden
Inn, Hampton by Hilton, Tru by Hilton, Homewood Suites by Hilton, Home2
Suites by Hilton and Hilton Grand Vacations. The company also manages an
award-winning customer loyalty program, Hilton Honors. Hilton Honors
members who book directly through preferred Hilton channels have access
to instant benefits, including a flexible payment slider that allows
members to choose exactly how many Points to combine with money, an
exclusive member discount that can't be found anywhere else and free
standard Wi-Fi. Visit
for more information and connect with Hilton on,,,

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