Market Overview

CTA's New American Jobs Summit Explores the Future of Work


Produced by the Consumer Technology Association (CTA), the New American
Jobs Summit brought together policymakers, industry leaders and key
influencers to examine the future of jobs in the United States. The
summit was held yesterday at the Hyatt Regency Washington on Capitol
Hill in Washington, DC, and explored how government and the private
sector can collaborate to develop a competitive workforce, create new
jobs and foster economic growth in the face of rapid technological
innovation, an aging population and increased global competition.

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Chris Lehane, head of global policy and public affairs, Airbnb (Photo: Business Wire)

Chris Lehane, head of global policy and public affairs, Airbnb (Photo: Business Wire)

The morning kicked off as Gary Shapiro, president and CEO, CTA,
addressed the audience. "Our overall goal is innovation, and that
innovation is what separates us from other countries," said Shapiro.
"Together, we're shaping the new American workforce."

Shortly after, Steve Koenig, senior director of market research, CTA,
released results from CTA's Future
of Work Survey
. Koenig explored the future of job skill
requirements, job automation and hiring practices. "Fifty-two percent of
tech industry executives plan to automate job functions in the next five
years," Koenig explained. "It's getting easier, it's getting better."

Reps. Virginia Foxx (R-NC) and Jared Polis (D-CO) then took the stage to
offer their perspectives on jobs. Rep. Foxx – an Airbnb host in her home
state of North Carolina – explained how the new Congress and
administration give America the opportunity to create policies that
close the widening skills gap. Rep. Polis highlighted the need for early
education and community colleges to narrow the skills gap. In addition
to growing our own best and brightest, Polis called for fixing our
broken immigration system so the U.S. can also import the best and

The Jobs Report followed, as CTA's Chief Economist Shawn DuBravac and
Monster Government Solutions Director of Research Bruce Stephen
highlighted where we stand now with jobs and where we are heading in the
future. DuBravac explained how future jobs will be a collaborative
effort between humans and machines. According to Monster's 2016
research, the tech sector has low unemployment and solid expansion.
"This doesn't mean everyone needs to be a programmer, but you will need
to be able to work in an environment increasingly infused with
technology," said Stephen.

Glenn DuBois, Chancellor, Virginia's Community Colleges, took the stage
next to discuss the most difficult jobs to fill in Virginia, and how the
present and future are cyber-focused. "If you can fix something, there's
a middle class job out there for you," DuBois stated. He spoke about how
employers love the credentials that community colleges are offering
because they are affordable, obtained in months not years and are

The first panel of the day featured Brian Kelly, editor and chief
content officer, U.S. News and World Report, who moderated a
conversation on connecting education with what companies are looking
for. Ty Ahmad-Taylor, CEO, THX Ltd.; Jon Chapman, co-founder and
president, national partnerships, EverFi; Linda Livingstone, Ph.D., dean
and professor of management, George Washington University School of
Business; and Roy Skillicorn, senior director, Cisco Services Academy
discussed topics including the importance of balancing science and math
education with communications and softer skill sets, and the business
case around company education and training to improve productivity.

Airbnb's head of global policy and public affairs, Chris Lehane,
addressed the crowd about platforms and economic empowerment. As more
Americans become freelancers, Airbnb is proving to be a platform that is
economically empowering its top three users: millennials, women and
urban families. Lehane explained how Airbnb's model of maximizing
underutilized assets such as homes is helping to fill the economic gap
at a time when wages and salaries are stagnant. In 2016, the platform
supported 134,000 U.S. main street jobs.

Four influential members of Congress then took the stage to offer their
perspectives on the future of work. A co-founder of the Sharing Economy
Caucus, Rep. Darrell Issa (R-CA) said the sharing economy is about
efficiency and creatively destroying jobs while creating new
opportunities far beyond what society can predict. A decade ago, our
country wasn't talking about the sharing economy or social media
platforms, and Rep. Susan Brooks (R-IN) reflected that since then
America has started to think about lifetime learning. Rep. Hakeem
Jefferies (D-NY), the father of two boys, shared his personal story of
how enrolling his children in coding classes strengthened his belief
that the United States needs to provide young people educational
opportunities. One of CTA's 2017 Digital Patriot honorees, Rep. Suzan
DelBene (D-WA) stressed the importance of creating the right framework
that provides consumers strong privacy and security options.

The summit continued with captivating afternoon sessions and also
offered another opportunity for members of Congress to offer their
perspectives. Rep. Seth Moulton (D-MA) spoke about how America's
workforce, especially in Middle America, fear the inevitability of
automation will make their job obsolete. Rep. Jacky Rosen (D-NV), who
began her own career as a software programmer, explained the country's
need for STEM education, especially for women and minorities.

Michael Petricone, senior vice president, government and regulatory
affairs, CTA, moderated a panel that explored how disruptive technology
creates local jobs. From 3D printing to artificial intelligence,
emerging technology is allowing smaller tech startups to succeed and
differentiate themselves from major companies, according to the panel of
entrepreneurs and tech experts.

Gary Shapiro returned to the stage to lead a panel that focused on
innovation and immigration. Phone2Action President and Co-Founder Ximena
Hartsock and Benjilock CEO Robbie Cabral, who are both immigrants,
explained how immigrants are essential to ensuring that small tech
businesses such as theirs can fill highly-skilled positions.

Michael Hayes, senior manager of government affairs, CTA, continued with
a panel that analyzed workers' skills. Panelists agreed that as the
business world changes, so must the workers. "Technology is essential to
offering that change, such as using iPads to train workers at Walmart,"
said Walmart Federal Government Relations Director Micaela Fernandez

Jamie Boone, senior director, government affairs, CTA, led a
conversation about how private sector programs could transform the job
market. Robert Chiapetta, director, government affairs, Toyota Motor
North American Inc., and Qualcomm's VP of Government Affairs Alice
Tornquist pointed to wide-reaching partnerships between the private and
public sectors.

The summit concluded with an insightful fireside chat between Gary
Shapiro and Revolution LLC Chairman and CEO Steve Case. "We're in the
third wave of the internet," Steve Case explained, as he championed the
importance of creativity, curiosity and collaboration for future
entrepreneurs and internet-savvy businesspeople. Case highlighted
healthcare and education as future disruptive markets he expects will be
greatly changed by technology.

Visit to watch
video highlights
from the summit and view
the full agenda

About Consumer Technology Association:

Consumer Technology Association (CTA)TM is the trade
association representing the $292 billion U.S. consumer technology
industry, which supports more than 15 million U.S. jobs. More than 2,200
companies – 80 percent are small businesses and startups; others are
among the world's best known brands – enjoy the benefits of CTA
membership including policy advocacy, market research, technical
education, industry promotion, standards development and the fostering
of business and strategic relationships. CTA also owns and produces CES®
– the world's gathering place for all who thrive on the business of
consumer technologies. Profits from CES are reinvested into CTA's
industry services.


  • CES Asia 2017 – Register
    7-9, Shanghai, China
  • CEO Summit
    June 21-24, Amalfi Coast, Italy
  • Innovate! and Celebrate
    October 9-11, San Francisco, CA
  • CES 2018
    January 9-12, Las Vegas, NV

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